Title | SMILE CHOCOLATE FACTORY |
Brand | EZAKI GLICO |
Product / Service | GLICO |
Category | A02. Fast Moving Consumer Goods |
Entrant | DENTSU INC KANSAI Osaka, JAPAN |
Entrant Company: | DENTSU INC KANSAI Osaka, JAPAN |
Advertising/Web Design Agency: | DENTSU INC KANSAI Osaka, JAPAN |
Name | Company | Position |
---|---|---|
Hitoshi Sato | Dentsu Inc. Kansai | Executive Creative Director |
Tomoaki Tsuji | Dentsu Inc. Kansai | Creative Director |
Masaki Tanaka | Dentsu Inc. Kansai | Copywriter |
Yasuhiro Tsuchiya | Dentsu Inc. Kansai | Web Director |
Yasuhiro Tsuchiya | Dentsu Inc. Kansai | Web Director |
Seiichi Saito | Rhizomatiks | Producer |
Hidenori Chiba | Rhizomatiks | Technical Director |
Sumito Kamoi | Rhizomatiks | Flash Engineer |
Satoshi Horii | Rhizomatiks | Programer |
Hiroyuki Hori | Rhizomatiks | Programer |
Motoi Ishibashi | 4nchor5 la6 | Device Engineer |
Takashi Suzuki | buffer Renaiss | Device Engineer |
Ryo Makishima | Dentsu Inc. Kansai | On Site Support |
Itaru Yasuda | 4nchor5 la6 | On Site Support |
Hiroyasu Kimura | Rhizomatiks | Art Director |
Yoichi Sakamoto | Rhizomatiks | Architect |
Shinya Ishida | STUDIO Arcana | System Engineer |
Hideyuki Nakajima | STUDIO Arcana | System Engineer |
Kentaro Mito | SORA | HTML Cording |
Wataru Ono | SORA | HTML Cording |
Hitoshi Morita | TYMOTE | CG |
Ezaki Glico was thought to be not only smily, but also cheap and childish and struggled especially in the field of chocolate. We should let people know the technical capabilities in keeping the image of smile. "smile chocolate factory" We built a special production line in the real factory with high technology of biscuit and chocolate processing. People can make original chocolate biscuit by sending his/her smile via website. Our system analyses the face, generates the portrait sketch, and drew it with chocolate on the biscuit. People can see the production line of "smile chocolate factory" in realtime with webcam.