Title | NO. 596 |
Brand | HAAGEN-DAZS |
Product / Service | HAAGEN-DAZS |
Category | C01. Viral Video |
Entrant | BATES TAIWAN Taipei, CHINESE TAIPEI |
Entrant Company: | BATES TAIWAN Taipei, CHINESE TAIPEI |
Advertising/Web Design Agency: | BATES TAIWAN Taipei, CHINESE TAIPEI |
Name | Company | Position |
---|---|---|
Richard Yu | Bates Taiwan | Executive Creative Director |
Richard Yu | Bates Taiwan | Creative Director |
Christine Yu | Bates Taiwan | Creative Director |
Christine Yu | Bates Taiwan | Copywriter |
Liz Hung | Bates Taiwan | Copywriter |
Richard Yu | Bates Taiwan | Art Director |
Liam Lin | Bates Taiwan | Art Director |
Jeff Hung | Bates Taiwan | Art Director |
Allen Koo | Bates Taiwan | Producer |
Lo Ging Zim | INLY Production | Director |
INLY Production | INLY Production | Production House |
We create 2 touching love stories to make the connection of falling in love on a hot summer day with the psychological state of eating ice cream. People say “Strike while the iron is hot”, it’s same with love and ice cream. You should love, enjoy ice cream while it’s still hot. By using an innovative concept to express the strong brand attitude. Summer is hot. Love, while it’s hot.