| Title | I BELIEVE THEREFORE I AM |
| Brand | MARVEL GROUP OF COMPANIES / PRESIDIUM |
| Product / Service | EDUCATION |
| Category | A05. Publications |
| Entrant | OUT OF THE BOX New Delhi, INDIA |
| Entrant Company: | OUT OF THE BOX New Delhi, INDIA |
| Design/Advertising Agency: | OUT OF THE BOX New Delhi, INDIA |
| Name | Company | Position |
|---|---|---|
| Viral Pandya | Out of the Box | Chief Creative Officer |
| Sabu Paul | Out of the Box | Creative Director |
| Guneet Pandya | Out of the Box | Creative Director |
| Sabu Paul | Out of the Box | Writer |
| Viral Pandya | Out of the Box | Writer |
| Guneet Pandya | Out of the Box | Writer |
| Viral Pandya | Out of the Box | Art Director |
| Komal Tandon | Out of the Box | Designer/ Illustrator |
| Arvind Yadav | Out of the Box | Designer/ Illustrator |
| Sunil Singh | Out of the Box | Designer/ Illustrator |
| Ajay Yadav | Out of the Box | Designer/ Illustrator |
| Monty Ji | Out of the Box | Studio Head |
| Anand Bansal | Out of the Box | Print/Production Head |
| Sikander | Out of the Box | Bartender |
| Fatima | Out of the Box | Canteen Incharge |
| Viral Pandya | Out of the Box | Typographer |
| Ajay Yadav | Out of the Box | Typographer |
The previous brochure emphasized on discovering one’s true calling, urging young students to become what they want to be. This one, which takes off from there, stresses on the strong belief and confidence Presidium inculcates in students to become the leaders of tomorrow.
Presidium is a senior secondary school whose mission is to create future leaders. Every communication from the school underscores this point, and urges students to develop leadership skills. With this year’s brochure, the school wanted to restate the same message in a powerful manner. The job it has to do was twofold. One, to attract students from other schools, and position a new branch of the school opening at Indirapuram, in the national capital region. And two, to reassure existing students, and continue to motivate and inspire them.
The message was supported by a set of illustrations, each representing different expressions of self-belief and conviction. Presidium as a brand is perceived as the school for the leaders of tomorrow that urges students to follow their passion. The brochure brings out this philosophy, and emphasizes the need to pursue one's interest with passion.
The brochure was extremely successful in inspiring thousands of parents and students, and helped the school garner a record 1500 admissions in a single day, creating history in the country. The school had to stop the admission process halfway, as all the seats were filled way before the anticipated time.