Title Brand Product / Service Entrant Company Location Production Company Location Award
A04 Cinematography
HAPPY VALENTINE
GODIVA
DUO GODIVA COLLECTION
BIS Tokyo JAPAN BIS Tokyo JAPAN
FLYING BOY
ASIA INJURY PREVENTION FOUNDATION
ROAD SAFETY MESSAGE
RIVERORCHID Ho Chi Minh City VIETNAM SUDEST PRODUCTION Ho Chi Minh City VIETNAM
JOURNEY
McDONALD'S INDONESIA/REKSO NASIONAL FOOD
McDONALD'S BREAKFAST
DIRECTOR'S THINK TANK Kuala Lumpur MALAYSIA DIRECTOR'S THINK TANK Kuala Lumpur MALAYSIA
F1 FOR EVERYONE
PETRONAS MOTORSPORTS
SYNTIUM
DIRECTOR'S THINK TANK Kuala Lumpur MALAYSIA DIRECTOR'S THINK TANK Kuala Lumpur MALAYSIA
MUSIC GENRE A
MAXIS MOBILE SERVICES
HOTLINK
DIRECTOR'S THINK TANK Kuala Lumpur MALAYSIA DIRECTOR'S THINK TANK Kuala Lumpur MALAYSIA
MUSIC GENRE B
MAXIS MOBILE SERVICES
HOTLINK
DIRECTOR'S THINK TANK Kuala Lumpur MALAYSIA DIRECTOR'S THINK TANK Kuala Lumpur MALAYSIA
TANGIER
MARK POPE
BILLY THORPE ALBUM RELEASE
THE FEDS Sydney AUSTRALIA THE FEDS Sydney AUSTRALIA
Short List
CINDY
COUNTRY ENERGY AUSTRALIA
ELECTRICITY
THE FEDS Sydney AUSTRALIA THE FEDS Sydney AUSTRALIA
PASS IT ON WHEN YOU'RE DONE WITH IT
SRI LANKA EYE DONATION SOCIETY
DONATION APPEAL
LEO BURNETT SOLUTIONS Colombo SRI LANKA 24 FRAMES Colombo SRI LANKA
BEER - THE UNTOLD STORY
DB BREWERIES
DB EXPORT
REVOLVER Sydney AUSTRALIA REVOLVER Sydney AUSTRALIA
RUSSELL FALLS
LION NATHAN
BOAG'S DRAUGHT
REVOLVER Sydney AUSTRALIA REVOLVER Sydney AUSTRALIA
GLASS BLOWER
LION NATHAN
BOAG'S PREMIUM
REVOLVER Sydney AUSTRALIA REVOLVER Sydney AUSTRALIA
Bronze
UNPOPULAR
NATIONAL AUSTRALIA BANK
BANK
REVOLVER Sydney AUSTRALIA REVOLVER Sydney AUSTRALIA
Silver
PANYEE FC
TMB BANK PUBLIC COMPANY
TMB CORPORATE BRANDING
REVOLVER Sydney AUSTRALIA REVOLVER Sydney AUSTRALIA
Bronze
ZHENG BANGBANG
ALI PAY
FINANCIAL SERVICES
LOWE CHINA Shanghai CHINA BRIGHTNESS FILMS Shanghai CHINA
Bronze
EMPTY CITY
TAO BAO MALL
ONLINE MALL
LOWE CHINA Shanghai CHINA STINK Shanghai CHINA
YOUNG
CURE CANCER AUSTRALIA FOUNDATION
CANCER RESEARCH CHARITY
McCANN ERICKSON SYDNEY AUSTRALIA THE OTTO EMPIRE Melbourne AUSTRALIA
BREATHE
CARE AUSTRALIA
DONATION APPEAL
DDB GROUP MELBOURNE AUSTRALIA @radical.media Sydney AUSTRALIA
Bronze
RONALDO
UNILEVER
CLEAR SHAMPOO
LOWE SINGAPORE SINGAPORE RSA FILMS London UNITED KINGDOM
REWIND TV
CARHISTORY.COM.AU
USED CAR WEBSITE
FINCH SYDNEY AUSTRALIA FINCH SYDNEY AUSTRALIA
SYMPHONY OF LIFE
THE ELECTRICITY GENERATING PUBLIC COMPANY
EGCO GROUP
TBWA\THAILAND Bangkok THAILAND THE FILM FACTORY LIMITED Bangkok THAILAND
LOVE
361
GUANG ZHOU 2010 ASIAN GAMES
THE SWEET SHOP Auckland NEW ZEALAND THE SWEET SHOP Auckland NEW ZEALAND
PLAY MELBOURNE
TOURISM VICTORIA
TOURISM
THE SWEET SHOP Auckland NEW ZEALAND THE SWEET SHOP Auckland NEW ZEALAND
DAY AFTER DAY
HYUNDAI
HYUNDAI I30
INNOCEAN WORLDWIDE Seoul KOREA 8COM Sydney AUSTRALIA
NIGHT FISHING
KT
IPHONE
INNOCEAN WORLDWIDE Seoul KOREA MOHO FILM Gyeonggi-Do KOREA
Silver
A05 Direction
DIVA
UNILEVER
SURE DEODRANT
BANG BANG FILMS Mumbai INDIA BANG BANG FILMS Mumbai INDIA
FAMILY TREE
IKEA
DINING SOLUTIONS
SUPERWONDERFUL FILMS Kuala Lumpur MALAYSIA SUPERWONDERFUL FILMS Kuala Lumpur MALAYSIA
TWIN TAKESHI
PANASONIC
VIERA PLASMA
SUPERWONDERFUL FILMS Kuala Lumpur MALAYSIA SUPERWONDERFUL FILMS Kuala Lumpur MALAYSIA
BROTHERS
HALLENSTEIN
MENSWEAR
THICK AS THIEVES Auckland NEW ZEALAND THICK AS THIEVES Auckland NEW ZEALAND
60 THINGS IN 60 SECONDS
SKY TV
MY SKY
THICK AS THIEVES Auckland NEW ZEALAND THICK AS THIEVES Auckland NEW ZEALAND
STEP OUT
SAMSONITE ASIA
SAMSONITE LUGGAGE
JWT HONG KONG HONG KONG ODEON THREE SIXTY Hong Kong HONG KONG
TEH TARIK ORI
F&N DAIRIES
SWEETENED CREAMER
LOWE & PARTNERS Petaling Jaya MALAYSIA MOJO FILMS Petaling Jaya MALAYSIA
RICH MAN
HONG KONG YAKULT
YOGHURT DRINK
DENTSU HONG KONG HONG KONG OFF-LO-HI Hong Kong HONG KONG
SOCCER
HONG KONG YAKULT
YOGHURT DRINK
DENTSU HONG KONG HONG KONG OFF-LO-HI Hong Kong HONG KONG
EFFIES 2011 - CALL FOR ENTRIES
MALAYSIA EFFIE AWARDS 2011
AWARD SHOW
DIRECTOR'S THINK TANK Kuala Lumpur MALAYSIA DIRECTOR'S THINK TANK Kuala Lumpur MALAYSIA
F1 FOR EVERYONE
PETRONAS MOTORSPORTS
SYNTIUM
DIRECTOR'S THINK TANK Kuala Lumpur MALAYSIA DIRECTOR'S THINK TANK Kuala Lumpur MALAYSIA
BREAK UP
CELESTIAL PICTURES
CELESTIAL MOVIES
NAGA DDB MALAYSIA Selangor MALAYSIA MOJO FILMS Petaling Jaya MALAYSIA
PASS IT ON WHEN YOU'RE DONE WITH IT
SRI LANKA EYE DONATION SOCIETY
DONATION APPEAL
LEO BURNETT SOLUTIONS Colombo SRI LANKA 24 FRAMES Colombo SRI LANKA
Short List
DREAM RANGER
TA CHONG BANK
TA CHONG BANK
OGILVY & MATHER TAIWAN Taipei CHINESE TAIPEI PHENOMENA Bangkok THAILAND
THE FEEL
CARLTON UNITED BREWERIES
CASCADE PALE ALE
REVOLVER Sydney AUSTRALIA REVOLVER Sydney AUSTRALIA
CRY
CARLTON UNITED BREWERIES
VB
REVOLVER Sydney AUSTRALIA REVOLVER Sydney AUSTRALIA
Short List
BEER - THE UNTOLD STORY
DB BREWERIES
DB EXPORT
REVOLVER Sydney AUSTRALIA REVOLVER Sydney AUSTRALIA
Silver
RUSSELL FALLS
LION NATHAN
BOAG'S DRAUGHT
REVOLVER Sydney AUSTRALIA REVOLVER Sydney AUSTRALIA
Short List
GLASS BLOWER
LION NATHAN
BOAG'S PREMIUM
REVOLVER Sydney AUSTRALIA REVOLVER Sydney AUSTRALIA
Short List
PLAYING THE VILLAIN
SON OF KICK
MUSIC ALBUM LAUNCH
REVOLVER Sydney AUSTRALIA REVOLVER Sydney AUSTRALIA
PANYEE FC
TMB BANK PUBLIC COMPANY
TMB CORPORATE BRANDING
REVOLVER Sydney AUSTRALIA REVOLVER Sydney AUSTRALIA
Silver
EXTRA THEMATIC
WRIGLEY
EXTRA SUGAR-FREE CHEWING GUM
BBDO ASIA GZ CHINA MOVIOLA PRODUCTION Hong Kong HONG KONG
POTENTIAL
AUSTRALIAN FEDERAL GOVERNMENT
CLEAN ENERGY
THE FEDS Sydney AUSTRALIA THE FEDS Sydney AUSTRALIA
ZHENG BANGBANG
ALI PAY
FINANCIAL SERVICES
LOWE CHINA Shanghai CHINA BRIGHTNESS FILMS Shanghai CHINA
EMPTY CITY
TAO BAO MALL
ONLINE MALL
LOWE CHINA Shanghai CHINA STINK Shanghai CHINA