| Title | WITNESSING HISTORY - SOUTH AFRICA |
| Brand | MASTERCARD |
| Product / Service | RUGBY WORLD CUP 2011 SPONSORSHIP |
| Category | A05. Direction |
| Entrant | PRODIGY Sydney, AUSTRALIA |
| Entrant Company: | PRODIGY Sydney, AUSTRALIA |
| Advertising Agency: | McCANN ERICKSON SYDNEY, AUSTRALIA |
| Production Company: | PRODIGY Sydney, AUSTRALIA |
| 2nd Production Company: | HUNGRY MAN London, UNITED KINGDOM |
| Name | Position |
|---|---|
| Executive Director - Chris Johnston | Chief Creative Officer |
| Michael Raso | Executive Creative Director |
| Ros Payne | Agency Producer |
| Account Director - Isabel Cox | Account Supervisor |
| Ben Swaffer | Producer |
| Richard Bullock | Director |
| Adam Wills | Editor |
| Prodigy | Post Production |
| Peter Eastgate | Director Of Photography |
“Witnessing History” focuses on uncovering the emotional stories behind the well-documented on-field priceless moments. The moments are brought to life by a range of people - not just the players - by exploring their take on each moment and what it meant to them.