SHUN HARVEST

TitleSHUN HARVEST
BrandCOCA-COLA JAPAN COMPANY
Product / ServiceSOKENBICHA
CategoryA01. Animation
EntrantOGILVY & MATHER JAPAN Tokyo, JAPAN
Entrant Company:OGILVY & MATHER JAPAN Tokyo, JAPAN
Advertising Agency:OGILVY & MATHER JAPAN Tokyo, JAPAN
Production Company:ANIMAL LOGIC Sydney, AUSTRALIA
2nd Production Company:MR MUSIC Tokyo, JAPAN
3rd Production Company:AOI ADVERTISING PROMOTION Tokyo, JAPAN

Credits

Name Position
Shingo Ichimura Executive Creative Director
Chris Gurney Creative Director
Shingo Ichimura/Hideo Koga/Takanori Hashimoto/Tim Shults Copywriter
Alex Nobel/Junkichi Tatsuki/Andy Fenning/Kenji Moriuchi Art Director
Juli Nozaki Agency Producer
Kate Stenhouse Producer
Bruce Carter Director
Kohki Ishinazaka Editor
Hideo Aida Account Manager
None Production Designer
Animal Logic EditingCompany

Brief Explanation

Sokenbicha is a blend of 15 separate plants all harvested at the perfect moment "Shun" to ensure they are at their peak of vitality and strength. In the TV Commercial, the animals who know the perfect "Shun" moment to harvest ingredients deliver the product in innovative ways.