| Title | ECOMAGINATION |
| Brand | GE |
| Product / Service | GE TECHNOLOGY |
| Category | A02. Computer Graphics/Visual Effects |
| Entrant | THE FEDS Sydney, AUSTRALIA |
| Entrant Company: | THE FEDS Sydney, AUSTRALIA |
| Advertising Agency: | CLEMENGER BBDO SYDNEY, AUSTRALIA |
| Production Company: | THE FEDS Sydney, AUSTRALIA |
| Name | Position |
|---|---|
| Paul Nagy | Executive Creative Director |
| Chris Badgar | Creative Director |
| Bek Lawson | Agency Producer |
| Jude Lengel | Producer |
| Graeme Burfoot | Director |
| Danny Ruhlmann | Director Of Photography |
GE leads the way. Their technology is at the forefront as we move into a future of change with a consciousness to our planet and energy efficiency. These commercials are so much more than a visual effect - they are each a journey that moves through life, beautifully and confidently with the aspiration to keep achieving, keep thinking and changing and make a difference. The ‘G’ and ‘E’ take us on a journey through each beautifully observed scene to discover the innovations of GE.