Winners & Shortlists
Grand Prix
Gold
Silver
Bronze
Shortlist
All Entries
Title Brand Product / Service Entrant Company Location Production Company Location Award
A08 Cars & Automotive Services
BETTER TOGETHER
TOYOTA MOTOR CORPORATION
HYBRID SYNERGY DRIVE 		SAATCHI & SAATCHI Sydney AUSTRALIA STINK London UNITED KINGDOM
Short List
NOTHING SOFT GETS IN
TOYOTA MOTOR CORPORATION
TOYOTA 4WD RANGE 		SAATCHI & SAATCHI Sydney AUSTRALIA PRODIGY Sydney AUSTRALIA

Gold Spike
HAMMER THROW
TOYOTA MOTOR CORPORATION
TOYOTA IQ 		DENTSU Tokyo JAPAN PICT Tokyo JAPAN
Silver
COUPLE
TOYOTA MOTOR CORPORATION
TOYOTA IQ 		DENTSU Tokyo JAPAN PICT Tokyo JAPAN
Bronze
MASTER OF THE ROAD
THE YOKOHAMA RUBBER COMPANY
YOKOHAMA TIRE 		McCANN ERICKSON JAPAN Tokyo JAPAN TYO PRODUCTIONS Tokyo / PRODUCTION I.G. Tokyo JAPAN
SURPRISE
TATA MOTORS
VISTA DRIVETECH4 		DRAFTFCB ULKA Gurgaon INDIA CHROME PICTURES Mumbai INDIA
RICE CAKE MAKING
VOLKSWAGEN HONG KONG
VOLKSWAGEN GOFT GTI 		McCANN WORLDGROUP Hong Kong HONG KONG
CUP STACKING
VOLKSWAGEN HONG KONG
VOLKSWAGEN GOFT GTI 		McCANN WORLDGROUP Hong Kong HONG KONG
STRIPPING
VOLKSWAGEN HONG KONG
VOLKSWAGEN GOFT GTI 		McCANN WORLDGROUP Hong Kong HONG KONG
GG PRO
GUDANG GARAM
TRACTOR 		VHQ POST SINGAPORE SINGAPORE VHQ POST SINGAPORE SINGAPORE
HONDA KARIZMA
HONDA
MOTORBIKE 		VHQ POST SINGAPORE SINGAPORE VHQ POST SINGAPORE / BANG BANG FILMS Mumbai SINGAPORE / INDIA
ROBOT TRUCK
MAHINDRA MAXIMO
PICK-UP TRUCK 		VHQ POST SINGAPORE SINGAPORE VHQ POST SINGAPORE / MILESTONE FILMS Mumbai SINGAPORE / INDIA
BIRD
MERCEDES BENZ
CAR 		BBDO PROXIMITY SINGAPORE SINGAPORE DIGIPOST Singapore SINGAPORE
LEAF
MERCEDES BENZ
CAR 		BBDO PROXIMITY SINGAPORE SINGAPORE DIGIPOST Singapore SINGAPORE
LIZARD
MERCEDES BENZ
CAR 		BBDO PROXIMITY SINGAPORE SINGAPORE DIGIPOST Singapore SINGAPORE
KARAOKE DRIVE
TOYOTA
VIOS 		ACE SAATCHI & SAATCHI Makati City THE PHILIPPINES WE LOVE POST Makati City THE PHILIPPINES
A09 Retail Outlets, Fast Food Outlets & Restaurants
CITIZEN SAVING EXCISE
PX MART
SUPERMARKET 		OGILVY & MATHER TAIWAN Taipei CHINESE TAIPEI BLUE MOON FILMS Taipei CHINESE TAIPEI
THE HULK
VIDEO EZY
EZY MOVIE DELIVERY 		LEO BURNETT/ARC WORLDWIDE SINGAPORE SINGAPORE VIVIDTHREE SINGAPORE
FLAGS - WHAT DO WE EAT?
JASMAC
BUFFET RESTAURANT 		I&S BBDO Tokyo JAPAN T & E Fukuoka JAPAN
FLAGS - I FEEL SO HUNGRY
JASMAC
BUFFET RESTAURANT 		I&S BBDO Tokyo JAPAN T & E Fukuoka JAPAN
FLOWERBED
DIY Shop GooDay
HOME CENTER 		I&S BBDO Tokyo JAPAN VIDEO STATION Q Fukuoka JAPAN
TOILET RENOVATION
DIY shop GooDay
HOME CENTER 		I&S BBDO Tokyo JAPAN VIDEO STATION Q Fukuoka JAPAN
A SCREEN DOOR
DIY shop GooDay
HOME CENTER 		I&S BBDO Tokyo JAPAN VIDEO STATION Q Fukuoka JAPAN
A HEATER
DIY shop GooDay
HOME CENTER 		I&S BBDO Tokyo JAPAN VIDEO STATION Q Fukuoka JAPAN
PARTY & SALE MAGICIAN
PARCO
DEPARTMENT STORE BARGAIN SALE 		I&S BBDO Tokyo JAPAN KIRAMEKI Tokyo / DEKOBOT Paris JAPAN / FRANCE
ENCOUNTER
RESTAURANT EXPRESS
GIN NO SARA 		DENTSU Tokyo JAPAN DENTSU CREATIVE X Tokyo JAPAN
BATHROOM
HOME PRODUCT CO.
HOMEPRO SALE 		BBDO BANGKOK THAILAND PHENOMENA Bangkok THAILAND
KITCHEN
HOME PRODUCT CO.
HOMEPRO SALE 		BBDO BANGKOK THAILAND PHENOMENA Bangkok THAILAND
Short List
SPA SHOP
CENTRAL WATSON CO.
ONE BAHT PROMOTION 		BBDO BANGKOK THAILAND TONGTA FILM Bangkok THAILAND
DENTAL CLINIC
CENTRAL WATSON CO.
ONE BAHT PROMOTION 		BBDO BANGKOK THAILAND TONGTA FILM Bangkok THAILAND
SALON
CENTRAL WATSON CO.
ONE BAHT PROMOTION 		BBDO BANGKOK THAILAND TONGTA FILM Bangkok THAILAND
COSMETICS COUNTER
CENTRAL WATSON CO.
ONE BAHT PROMOTION 		BBDO BANGKOK THAILAND TONGTA FILM Bangkok THAILAND
GHOST
ACE HARDWARE INDONESIA
ACE HARDWARE STORE 		OGILVY JAKARTA INDONESIA ABSOLUTE PICTURES Jakarta INDONESIA
BALLROOM
RUAM CHAROEN PATTANA
TOP CHAROEN OPTICAL STORE 		JWT BANGKOK THAILAND PHENOMENA Bangkok THAILAND
Silver
A10 Sports, Entertainment, Travel & Leisure
COMPUTER
AIRASIA INDONESIA
AIRLINE 		PLAYGROUP Jakarta INDONESIA 25 FRAMES Jakarta INDONESIA
PAPERWORK
AIRASIA INDONESIA
AIRLINE 		PLAYGROUP Jakarta INDONESIA 25 FRAMES Jakarta INDONESIA
PHOTOCOPY MACHINE
AIRASIA INDONESIA
AIRLINE 		PLAYGROUP Jakarta INDONESIA 25 FRAMES Jakarta INDONESIA
NO DRAMA
AIRASIA INDONESIA
PICK A SEAT OPTION 		PLAYGROUP Jakarta INDONESIA 25 FRAMES Jakarta INDONESIA
BELIEVE IT OR NOT
NEW ZEALAND LOTTERIES
SCRATCH & WIN TICKET 		DDB NEW ZEALAND Auckland NEW ZEALAND GOODOIL FILMS Sydney AUSTRALIA
IT'S IN OUR NATURE
SHANGRI-LA HOTELS AND RESORTS
HOTELS AND RESORTS 		OGILVY & MATHER Hong Kong HONG KONG QUAD Paris FRANCE
Silver
I CAN
SINGAPORE YOUTH OLYMPIC GAMES ORGANISING COMMITTEE
YOUTH OLYMPIC GAMES 2010 		McCANN ERICKSON SINGAPORE SINGAPORE SALT FILMS Singapore SINGAPORE
TITANIC CRUSOE
NATIONAL LIBRARY BOARD
NATIONAL LIBRARY BOOK EXCHANGE EVENT 2010 		DDB SINGAPORE SINGAPORE GAIA FILMS Singapore SINGAPORE
Short List
ASTRONAUT
MIFF
FILM FESTIVAL 		@radical.media Sydney AUSTRALIA @radical.media Sydney AUSTRALIA
FAST VS. FAST
ADIDAS INTERNATIONAL
SPORTSWEAR 		180 AMSTERDAM THE NETHERLANDS KNUCKLEHEAD London UNITED KINGDOM
NATURE
SRI LANKA TOURISM
TOURISM 		TURNER COMMERCIAL PRODUCTIONS ASIA Singapore SINGAPORE TURNER COMMERCIAL PRODUCTIONS ASIA Singapore SINGAPORE
CULTURE
SRI LANKA TOURISM
TOURISM 		TURNER COMMERCIAL PRODUCTIONS ASIA Singapore SINGAPORE TURNER COMMERCIAL PRODUCTIONS ASIA Singapore SINGAPORE
ON TIME
INDIGO
AIRLINE 		BANG BANG FILMS Mumbai INDIA BANG BANG FILMS Mumbai INDIA
HUG
TOURISM AUTHORITY OF THAILAND
THAILAND 		LEO BURNETT & ARC WORLDWIDE THAILAND Bangkok THAILAND MUCKY MUCK Bangkok THAILAND
Bronze
WHERE STORIES MEET
MELBOURNE WRITERS FESTIVAL
WRITERS FESTIVAL 		JWT Melbourne AUSTRALIA MIGHTY NICE Sydney / FLAGSTAFF Melbourne AUSTRALIA
HIGH ENERGY
SINGAPORE TOURIST PROMOTION BOARD
DESTINATION WEBSITE 		BBH ASIA PAC Singapore SINGAPORE PARTIZAN London UNITED KINGDOM