THE MOVIE TRAILER - HORROR

TitleTHE MOVIE TRAILER - HORROR
BrandORBIS
Product / ServiceBLINDNESS PREVENTION ORGANISATION
CategoryA16. Public Service, Charity & Fund Raising
EntrantTBWA\TEQUILA\HONG KONG, HONG KONG
Entrant Company:TBWA\TEQUILA\HONG KONG, HONG KONG
Advertising Agency:TBWA\TEQUILA\HONG KONG, HONG KONG

Credits

Executive Creative DirectorMark Ringer
Creative DirectorEsther Wong/Annie Loo
CopywriterAnnie Loo/Jean Ng
Agency ProducerDaisy Chan
Account SupervisorPauline Wong/Pergee Lam/Carmela Yung/Kenard Chui
DirectorAnnie Loo/Issac Ku/Pan Shum/Jean Ng
EditorP.o./Harry Yiu
Art DirectorIssac Ku/Pan Shum
Post ProductionP.o.

Brief Explanation

By making trailers with no images, the audience can only hear the sound but frustratingly cannot see the action that they think is there. At this point something does appear “Sight. It cannot be replaced”