WELCOME ON THE WORKSITE

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TitleWELCOME ON THE WORKSITE
BrandPATTIES FOODS/FOUR N TWENTY - LEGENDARY ANGUS MEAT PIE
Product / ServiceMEAT PIE
CategoryA01. Food Products
EntrantCLEMENGER BBDO MELBOURNE, AUSTRALIA
Entrant Company:CLEMENGER BBDO MELBOURNE, AUSTRALIA
Advertising Agency:CLEMENGER BBDO MELBOURNE, AUSTRALIA
Production Company:PRODIGY FILMS Melbourne, AUSTRALIA

Credits

Chief Creative OfficerJames Mcgrath
Executive Creative DirectorAnt Keogh
CopywriterJulian Schreiber
Agency ProducerSonia Von Bibra
Advertiser's SupervisorMark Connolly And Mark Malak
PlannerMike Hyde
Account ManagerSarah Galbraith
Account SupervisorRicci Meldrum
DirectorTim Bullock
ProducerMarge Mcinnes
EditorDigital Pictures
Sound Design/ArrangementPaul Le Couteur
Art DirectorTom Martin
Post ProductionDigital Pictures

Brief Explanation

In this commercial to launch the Four’N Twenty Angus Beef Pie, we delved into the renowned ancient Scottish heritage of the beef. And in doing so acknowledged a little discussed fact, that the Scots have never actually been very welcome on the Australian worksite - where hardworking Aussies work up a hunger and one of the favourite places to eat the Aussie meat pie. Why? Because of the extremely revealing nature of the traditional Scottish kilt. We see that every time a Scot tries to work, they somehow accidentally reveal their hairy pants package. But now, finally, something Scottish is so delicious that it’s welcome on any worksite – The Four’N Twenty Angus Beef Pie.