TAP

TitleTAP
BrandPARLE AGRO
Product / ServiceLMN FRESH LEMON DRINK
CategoryA02. Beverages - Alcoholic & Non-Alcoholic
EntrantCREATIVELAND ASIA Mumbai , INDIA
Entrant Company:CREATIVELAND ASIA Mumbai, INDIA
Advertising Agency:CREATIVELAND ASIA Mumbai, INDIA
Production Company:PHENOMENA Bangkok, THAILAND

Credits

Chief Creative OfficerSajan Raj Kurup
Executive Creative DirectorVikram Gaikwad
Creative DirectorAnu Joseph
CopywriterSajan Raj Kurup/Anu Joseph/R. Venkatraman/Vinit Bharucha
Advertiser's SupervisorNadia Chauhan/Madhur Pandey/Yamini Naidu
Account SupervisorJay Gala/Darpan Banthia
DirectorThanonchai Sornsriwichai
ProducerMelvin Wong
EditorManop Boonvipas/Matad Co./Ltd.
Sound Design/ArrangementChumpol Sepswadi/Cinedigital Sound Studio
Music Artist/TitleTerdsak Janpan/Cinedigital Sound Studio Co./Ltd.
Art DirectorPriyanka Prabhakar/Viraaj Braganza
LightingWutthitrai Piriyapakdeekul
Post ProductionOriental Post Co./Ltd.

Brief Explanation

LMN Bushmen is a series of 5 films where bushmen find themselves in various water-related conundrums. In the Tap film, two bushmen are busy digging for water with their sticks and just then, the stick breaks. The bushmen look around for something to dig with and chance upon a tap. The yank the tap out and continue digging while water from the destroyed tap goes waste. Super and VO appear - 'Thirsty?' 'Lemon. Lemon. Lemon.'