Title | THE 360° CUSTOMER FEEDBACK ANALYSIS SYSTEM |
Brand | HYUNDAI CAPITAL |
Product / Service | FINANCE COMPANY |
Category | A12. Financial Products & Services |
Entrant | INNOCEAN WORLDWIDE Seoul, KOREA |
Entrant Company: | INNOCEAN WORLDWIDE Seoul, KOREA |
Advertising Agency: | INNOCEAN WORLDWIDE Seoul, KOREA |
Production Company: | WONDERBOYS Seoul, KOREA |
Credits | |
Executive Creative Director | Kim Jeonga |
Creative Director | Kim Jeonga |
Copywriter | Kang Jiyeon |
Agency Producer | Kim Baesung |
Account Supervisor | Jung Hojin/Cho Sunghee/Je Dongjoon/Jo Jangwon |
Director | Liu/Kuanghung |
Art Director | Lim Sanghyun/Lee Sangheon |
To Hyundai Capital, 1 is not just 1. This advertisement aims to show that Hyundai Capital believes in and run on the power of numbers. This part shows Hyundai Capital efforts to perfect its financial services through its 360° customer analysis system, which analyzes each customer feedback in 6 areas, 397 criteria, and 3 dimensions to track even the most minute faults,