| Title | WHITESAND |
| Brand | KIAI MOTOR COMPANY |
| Product / Service | K5 |
| Category | A08. Cars & Automotive Services |
| Entrant | INNOCEAN WORLDWIDE Seoul, KOREA |
| Entrant Company: | INNOCEAN WORLDWIDE Seoul, KOREA |
| Advertising Agency: | INNOCEAN WORLDWIDE Seoul, KOREA |
| Production Company: | GOOD LUCK Seoul, KOREA |
Credits | |
| Executive Creative Director | Kim Jung Ah |
| Creative Director | Kim Jung Ah |
| Copywriter | Kang Ji Yeon |
| Advertiser's Supervisor | Kim Dong Il |
| Account Supervisor | Kim Sung Hyun |
| Director | Wednesday |
| Art Director | Lim Sang Hyun/Lee Sang Heon |
| Lighting | Jung Chan Do |
| Post Production | Independence |
K5 advertisiong used morse sound code. We wanted to give unique character to K5 And, we intended to show K5 that receive global attention(Big receiver, world city name). Because K5 has good performace and dynamic style and so on. K5 drives very excellently on white sand.