| Title | ALL ABOUT MOM |
| Brand | ORBIS |
| Product / Service | BLINDNESS PREVENTION ORGANISATION |
| Category | A05. Public Service, Charity & Fund Raising |
| Entrant | TBWA\TEQUILA\HONG KONG, HONG KONG |
| Entrant Company: | TBWA\TEQUILA\HONG KONG, HONG KONG |
| Advertising Agency: | TBWA\TEQUILA\HONG KONG, HONG KONG |
| Production Company: | EDIT POINT Hong Kong, HONG KONG |
Credits | |
| Executive Creative Director | Mark Ringer |
| Creative Director | Esther Wong/Annie Loo |
| Scriptwriter | Annie Loo |
| Agency Producer | Norah Sham |
| Planner | Annie Loo |
| Account Supervisor | Pauline Wong/Pergee Lam/Carmela Yung/Kenard Chui |
| Producer | Norah Sham |
| Radio station or network this ad first aired on | RadioDada |
| Sound Studio | Edit Point / Play Music Hong Kong |
| Other Credits | Ah Man (Edit Point)/Lois Kwok (Play Music Hong Kong) |