| Title | POSTCARD/BUSINESS CARD |
| Brand | DEPARTMENT OF TOURISM |
| Product / Service | TOURISM |
| Category | B03. Small Scale Special Solutions |
| Entrant | BBDO GUERRERO/PROXIMITY PHILIPPINES Makati City, THE PHILIPPINES |
| Entrant Company: | BBDO GUERRERO/PROXIMITY PHILIPPINES Makati City, THE PHILIPPINES |
| Advertising Agency: | BBDO GUERRERO/PROXIMITY PHILIPPINES Makati City, THE PHILIPPINES |
Credits | |
| Chief Creative Officer | David Guerrero |
| Executive Creative Director | David Guerrero/Joel Limchoc/Simon Welsh |
| Creative Director | Joel Limchoc |
| Copywriter | David Guerrero |
| Account Manager | Eric Oandasan |
| Account Supervisor | Ombet Traspe |
| Producer | Al Salvador |
| Art Director | Joel Limchoc |
| Other Credits | Graphic Artist: Manny Vailoces Print Producer: Al Salvador |
We thought it would be surprising and interesting to make the business cards colorful and informative. By re-designing them as mini-postcards, they became direct advertisements for the country.