BRU BRAND WEBSITE

TitleBRU BRAND WEBSITE
BrandHINDUSTAN UNILEVER
Product / ServiceCOFFEE
CategoryA02. Consumer Products
EntrantINDIGO SYSTEMS & TECHNOLOGY CONSULTANTING Mumbai, INDIA
Entrant Company:INDIGO SYSTEMS & TECHNOLOGY CONSULTANTING Mumbai, INDIA
Advertising/Web Design Agency:INDIGO SYSTEMS & TECHNOLOGY CONSULTANTING Mumbai, INDIA

Credits

Brief Explanation

Bru, from the Hindustan Unilever, is present across the conventional coffee, instant coffee, premix and vending segments with various product offerings. Over the years the brand has grown consistently to become India’s largest coffee brand. While Bru instant is the single largest brand in the instant coffee category, Bru Green Label Roast & Ground is the largest brand in the conventional coffee segment. Bru cappuccino and Ice cappuccino, introduced in 2005 and 2007 respectively are innovative products specially designed for the cafe going youth - to enjoy a great cup of cappuccino even at home. The website was designed to showcase all the variants (including SKUs) of Bru along with links to Social Media