WIND-CITY

TitleWIND-CITY
BrandSUZLON ENERGY
Product / ServiceWIND POWER EQUIPMENT
CategoryA03. Consumer Services
EntrantGREY GROUP CHINA Beijing, CHINA
Entrant Company:GREY GROUP CHINA Beijing, CHINA
Advertising/Web Design Agency:GREY GROUP CHINA Beijing, CHINA

Credits

Credits

Name Company Position
Yue Chee Guan Grey Group China Executive Creative Director
Arthur Lee Grey Group China Creative Director
Star Liu Grey Group China Creative Director
Eric Hong Grey Group China Creative Director
Riaad Van der Merwe Grey Group China Copywriter
Song Gao Grey Group China Flash Developer
Johnny Zhang Grey Group China Flash Developer
Simon He Grey Group China Art Director
Johnson Jiang Grey Group China Designer
Nasa Wang Grey Group China Programing Developer
Helen Ma Grey Group China Producer
Jishnu Sen Grey India Account
Gaurav Soi Grey Mumbai, India Account

Brief Explanation

The effects of global warming and the complications that go hand in hand with it, affects all of us everyday. The media is flooded with problems and causes - namely our dependency on fossil fuels - but do we actually get to think about the solutions? By leveraging one form of day-to-day technology against a lesser known form of technology, we generate interest, leaving them amazed and amused about the simplicity of alternative energy. Through interactive engagement, we prove that the solution to sustainable energy is something worth thinking about. Proving that wind-energy is not only effective, but surprisingly simple.