BUS DRIVER

TitleBUS DRIVER
BrandBREAKTHROUGH TRUST
Product / ServiceDOMESTIC VIOLENCE AWARENESS
CategoryA05. TV - Best Use of Film Direction
EntrantLITTLE LAMB FILMS Mumbai, INDIA
Entrant Company:LITTLE LAMB FILMS Mumbai, INDIA
Advertising Agency:OGILVY & MATHER Mumbai, INDIA
Production Company:LITTLE LAMB FILMS Mumbai, INDIA

Credits

Chief Creative OfficerRajiv Rao/Abhijit Awasthi
Creative DirectorZenobia Pithawalla
CopywriterRyan Mendonca
Advertiser's SupervisorSonali Khan
Account ManagerDeepika Tiwari
Account SupervisorSuchitra Madidi
DirectorBauddhayan Mukherji
ProducerSupratik Datta
EditorSanchari Das Mollik/Shweta Matthew
Sound Design/ArrangementDharmesh Vora
Music Artist/TitleNone
AnimationNone
Art DirectorMark Benjamin
LightingHarendra Singh
Post ProductionPixion Studios/Mumbai
Other CreditsCostume- Surya Balakrishnan/Casting- Monalisa Mukherji

Brief Explanation

Following up on last year’s successful Bell Bajao (Ring The Bell) campaign, we were asked to do a set of films this year which were re enactments of true stories of people who, inspired by the campaign, actually went and rang the bell. This one was about the story of a bus driver from Aurangabad who went and rang his neighbour’s doorbell. Of the many inspiring stories that were sent to us, we chose this one over others to elucidate that a do gooder doesn’t necessarily need to be literate to do good to the society. A bus driver standing up for the oppressed neighbour’s wife, was a moving story which we tried to capture in the film. Shot in a day in Mumbai in dogma style, the film was also our tribute to the undying spirit of those men who have made a difference to our lives.