CREATIVE JAN-KEN

TitleCREATIVE JAN-KEN
BrandDAIKO ADVERTISING
Product / ServiceDAIKO CREATIVE WORKSHOP 2010
CategoryA04. Business Equipment & Services
EntrantDAIKO ADVERTISING Osaka, JAPAN
Entrant Company:DAIKO ADVERTISING Osaka, JAPAN
Advertising/Web Design Agency:DAIKO ADVERTISING Osaka, JAPAN

Credits

Credits

Name Company Position
Kyo Hibino Daiko Advertising Creative Director/Planner
Masahito Nakagawa Daiko Advertising Copywriter/Planner
Shoji Taniguchi Daiko Advertising Art Director/Planner/Photographer
Masashi Okumura Daiko Advertising Art Director/Planner
Yuichi Hasegawa Daiko Advertising Designer/Planner
Masaki Terada Daiko Advertising Planner
Yoshiaki Sawabe 1-10 Design Planner
Masaya Ishizaka 1-10 Design Director
Masayuki Iizuka 1-10 Design Programmer
Shunsuke Kotani 1-10 Design Programmer
Koichi Nakajima Sound Designer
Hideo Hiikawa Sound Designer
Yuko Hatakeyama Daiko Advertising Assistant

Brief Explanation

1. Objective To widely publicize, primarily via the Web, the workshops held by Daiko Advertising to enable job-hunting university students to experience the competitively creative workplace of the advertising business. 2. Concept By competing against Daiko employees, students visiting the website can test their talent for the type of victory-centered competitive spirit needed to come up with winning ideas in the ad creation process. Any student possessing the ultimate competitive spirit to survive to the end is awarded the privilege to freely participate in the workshop. 3. Target Audience Job-hunting university students who dream of working in the advertising industry.