OLYMPUS SPACE PROJECT

TitleOLYMPUS SPACE PROJECT
BrandOLYMPUS CORPORATION
Product / ServiceOLYMPUS SPACE PROJECT
CategoryA01. Corporate Information
EntrantGROUND Tokyo, JAPAN
Entrant Company:GROUND Tokyo, JAPAN
Advertising/Web Design Agency:GROUND Tokyo, JAPAN

Credits

Credits

Name Company Position
Satoshi Takamatsu ground Creative Director
Keisuke Kayama Dentsu Creative X Inc. Producer
Naoto Nakanishi Dentsu Creative X Inc. Director
Akihiro Okabayashi Pict INC. Photographer
Kenji Nakanishi Offline Editor
Yasuhiro Ohuchi DIGITAL EGG INC. Online Editor
Masamichi Shigeno and music ltd. Music
Hiroyasu Koizumi ART BREAKERS CO. Art Design

Brief Explanation

As part of the campaign commemorating the 90th anniversary of Olympus Corporation, we shot the Earth from space using the Olympus SLR "E-3" to share with society an opportunity to think about how precious the Earth and its environment really is. Creating newsworthy content and careful media planning that positioned the web as the vessel for all activities created a synergy effect, leading to high consumer interest and greater recognition for Olympus products.