THE WORLD NEEDS NO SPECTATORS

TitleTHE WORLD NEEDS NO SPECTATORS
BrandNIKE SUNFEAST
Product / ServiceWORLD 10K RUN
CategoryA03. TV - Best Use of Art Direction
EntrantJWT Mumbai, INDIA
Entrant Company:JWT Mumbai, INDIA
Advertising Agency:JWT Mumbai, INDIA
Production Company:THINKPOT Bangalore, INDIA

Credits

Executive Creative DirectorSenthil Kumar
CopywriterSenthil Kumar
Advertiser's SupervisorManish Thapa
Account ManagerNoor Mohammed
Account SupervisorSudhir Nadig
DirectorManoj Pillai
ProducerThinkpot Films
EditorSally Salgaonkar
LightingLoganathan

Brief Explanation

THE WORLD NEEDS NO SPECTATORS. Great Indian Sport has always shared the stage with Great Indian Festivals. And Rural India is Ripe with many such Sporting Festivals: Pongal and The Festival of Bull Fighting, Ugadi and The Festival of Cart Racing, Onam and The Festival of Snake Boat Racing, Baisakhi and The Festival of Mud Wrestling . And millions of spectators flock to these sporting festivals to watch and cheer... But with the Great Indian Festival of Running, SUNFEAST invites you stop being a frozen viewer and become the Runner in the Race. RUN BECAUSE THE WORLD NEEDS NO SPECTATORS.