Winners & Shortlists
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Title Brand Product / Service Entrant Company Location Production Company Location Award
A01 Food Products
ANTHEM
KRACIE FOODS
FRISK MINT 		TBWA\HAKUHODO Tokyo JAPAN AOI ADVERTISING PROMOTION Tokyo JAPAN
BALLOONS
VINAMILK VIETNAM
MILK 		LOWE VIETNAM Ho Chi Minh City VIETNAM SUDEST PRODUCTION Ho Chi Minh City VIETNAM
Short List
BBQ PORK
THAI PRESERVED FOOD FACTORY CO.
WAIWAI INSTANT NOODLE 		Y&R THAILAND Bangkok THAILAND PHENOMENA Bangkok THAILAND
Short List
BREAK THE RAINBOW
WRIGLEY CONFECTIONERY (CHINA)
SKITTLES 		TBWA\CHINA Shanghai CHINA JUNGLEBOYS Darlinghurst AUSTRALIA
CAN’T TELL THE AGE
WEICHUAN
YOGURT 		PUBLICIS SHANGHAI CHINA CASES FILMS Shanghai CHINA
CHAIR
SOYJOY
SOYJOY - FRUIT SOY BAR 		OGILVY & MATHER SINGAPORE SINGAPORE PYRAMID FILM Tokyo JAPAN
CRY THE RAINBOW
WRIGLEY CONFECTIONERY (CHINA)
SKITTLES 		TBWA\CHINA Shanghai CHINA JUNGLEBOYS Darlinghurst AUSTRALIA
DENTIST
LIAN HWA FOODS CORPORATION
TEXAS FRIES 		BATES TAIWAN Taipei CHINESE TAIPEI FISH FILM PRODUCTIONS Taipei CHINESE TAIPEI
DISHWASHING
LIAN HWA FOODS CORPORATION
TEXAS FRIES 		BATES TAIWAN Taipei CHINESE TAIPEI FISH FILM PRODUCTIONS Taipei CHINESE TAIPEI
DOCTOR
PERFETTI VAN MELLE
LOLLIPOP 		BBH ASIA PAC Singapore SINGAPORE SOFT CITIZEN Toronto CANADA
Bronze
DOOD IS HERE!
MILLAC FOODS
FLAVOURED CONDENSED MILK SNACK 		INSYNC MARKETING & ADVERTISING Karachi PAKISTAN MFX Kuala Lumpur MALAYSIA
DOUBT
C.P.INTERTRADE CO.
ROYAL UMBRELLA RICE 		MONDAY Bangkok THAILAND PHENOMENA Bangkok THAILAND
ELEPHANT
PERFETTI VAN MELLE INDIA
HAPPYDENT - TEETH WHITENING GUM 		McCANN ERICKSON INDIA Mumbai INDIA BLACK MAGIC MOTION PICTURES Mumbai INDIA
Bronze
ERASER
CADBURY ADAMS (THAILAND)
CHICKLETS STICK 		JWT BANGKOK THAILAND PHENOMENA Bangkok THAILAND
EUROPEAN GIRLFRIEND
PERFETTI VAN MELLE
LOLLIPOP 		BBH ASIA PAC Singapore SINGAPORE SOFT CITIZEN Toronto CANADA
Bronze
FIRE EXTINGUISHER
PACIFIC FOOD PRODUCTS
MAMEE SLLRRRP INSTANT NOODLE 		NAGA DDB/RAPP MALAYSIA SELANGOR MALAYSIA WHACK FILMS Selangor MALAYSIA
Short List
HEAR THE RAINBOW
WRIGLEY CONFECTIONERY (CHINA)
SKITTLES 		TBWA\CHINA Shanghai CHINA JUNGLEBOYS Darlinghurst AUSTRALIA
LECTURER
LOTTE CO.
ACUO GUM 		DENTSU Tokyo JAPAN TOHOKUSHINSHA FILM CORPORATION Tokyo JAPAN
Short List
MASTER
LIAN HWA FOODS CORPORATION
CADINA POTATO CHIPS 		BATES TAIWAN Taipei CHINESE TAIPEI DN PRODUCTION Taipei CHINESE TAIPEI
NOT TO BE MISTAKEN
JAPAN DAIRY COUNCIL
MILK 		DENTSU Tokyo JAPAN DENTSU TEC Tokyo JAPAN
OVER TIME
WEICHUAN
YOGURT 		PUBLICIS SHANGHAI CHINA CASES FILMS Shanghai CHINA
PAIN
KRACIE FOODS
FRISK MINT 		TBWA\HAKUHODO Tokyo JAPAN AOI ADVERTISING PROMOTION Tokyo JAPAN
PERSONAL TRAINER
PERFETTI VAN MELLE
LOLLIPOP 		BBH ASIA PAC Singapore SINGAPORE SOFT CITIZEN Toronto CANADA
PLACE
KRACIE FOODS
FRISK MINT 		TBWA\HAKUHODO Tokyo JAPAN AOI ADVERTISING PROMOTION Tokyo JAPAN
SIMPLY IRRESISTIBLE
LIAN HWA FOODS CORPORATION
CADINA POTATO CHIPS 		BATES TAIWAN Taipei CHINESE TAIPEI FISH FILM PRODUCTIONS Taipei CHINESE TAIPEI
SUMO WRESTLER
MIDORI ANZEN CO.
ENNETSU SALT CANDY 		PARADISE CAFE Tokyo JAPAN PARADISE CAFE Tokyo JAPAN
SWOLLEN NOODLES
THAI PRESERVED FOOD FACTORY CO.
WAIWAI INSTANT NOODLE 		Y&R THAILAND Bangkok THAILAND PHENOMENA Bangkok THAILAND
Short List
TATTOO
SOYJOY
SOYJOY - FRUIT SOY BAR 		OGILVY & MATHER SINGAPORE SINGAPORE PYRAMID FILM Tokyo JAPAN
UNBELIEVABLE CHALLENGE
MARS JAPAN
SNICKERS 		I&S BBDO Tokyo JAPAN NIBANKOHBOH PRODUCTIONS Tokyo JAPAN
WHERE?
C.P.INTERTRADE CO.
ROYAL UMBRELLA RICE 		MONDAY Bangkok THAILAND PHENOMENA Bangkok THAILAND
WORLD PRINCESS CONFERENCE
CADBURY JAPAN
RECALDENT SMART TIME GUM 		McCANN ERICKSON JAPAN Tokyo JAPAN PARAGON Tokyo JAPAN
A02 Beverages - Alcoholic & Non-Alcoholic
A CUP OF CONNECTION
NESTLÉ (THAI)
NESCAFE RED CUP COFFEE 		McCANN ERICKSON THAILAND Bangkok THAILAND HUB HO HIN BANGKOK THAILAND
BEACH
PARLE AGRO
LMN LEMON DRINK 		CREATIVELAND ASIA Mumbai INDIA EQUINOX FILMS Mumbai INDIA
BLACK SHIP
COCA-COLA COMPANY (JAPAN)
CHACA GREEN TEA 		DENTSU Tokyo JAPAN DENTSU TEC Tokyo JAPAN
Bronze
CLUB
COCA-COLA JAPAN
FANTA 		AOI ADVERTISING PROMOTION Tokyo JAPAN AOI ADVERTISING PROMOTION Tokyo JAPAN
DETECTIVE FILM
TAKAHASHI SHUZOH CO.
SHIRO (JAPANESE SAKE) 		OGILVY & MATHER JAPAN Tokyo JAPAN PARADISE CAFE Tokyo JAPAN

Gold Spike Campaign
FAMILY
HONG KONG YAKULT CO.
YAKULT DRINK 		DENTSU HONG KONG HONG KONG OFF-LO-HI Hong Kong HONG KONG
FAVORITE CLOTHES
NESTLÉ (THAI)
NESCAFE PROTECT PROSLIM 		McCANN ERICKSON THAILAND Bangkok THAILAND HUB HO HIN BANGKOK THAILAND
FRESH MADE TASTE
WEICHUAN
DAILY C JUICE 		PUBLICIS SHANGHAI CHINA CASES FILMS Shanghai CHINA
HEELS
COCA-COLA JAPAN
MINUTE MAID LIMON & NADA 		TOHOKUSHINSHA FILM CORPORATION Tokyo JAPAN TOHOKUSHINSHA FILM CORPORATION Tokyo JAPAN
HISTORICAL FILM
TAKAHASHI SHUZOH CO.
SHIRO (JAPANESE SAKE) 		OGILVY & MATHER JAPAN Tokyo JAPAN PARADISE CAFE Tokyo JAPAN

Gold Spike Campaign
HOT MOVES
COCA-COLA CHINA CO.
COCA-COLA 		McCANN WORLDGROUP Hong Kong HONG KONG OFF-LO-HI Hong Kong HONG KONG
HUGS
ABSOLUT
VODKA 		TBWA\SANTIAGO MANGADA PUNO Makati City THE PHILIPPINES PERSON FILMS Culver City USA
Short List
INTRODUCTION
COCA-COLA JAPAN
FANTA 		AOI ADVERTISING PROMOTION Tokyo JAPAN AOI ADVERTISING PROMOTION Tokyo JAPAN
IVY FACTORY
I.P. TRADING
IVY THAI TRADITIONAL COFFEE 		McCANN ERICKSON THAILAND Bangkok THAILAND SKY EXITS Bangkok THAILAND
Bronze
LORD
COCA-COLA COMPANY (JAPAN)
CHACA GREEN TEA 		DENTSU Tokyo JAPAN DENTSU TEC Tokyo JAPAN
Bronze
NEW STAFF
OISHI TRADING COMPANY
OISHI BLACK TEA LEMON 		Y&R THAILAND Bangkok THAILAND SKY EXITS Bangkok THAILAND
ONE SUMMER NIGHT
DONG SUH FOOD
MAXIM ICE COFFEE MIX 		CHEIL WORLDWIDE Seoul KOREA AFRICA Seoul KOREA
PARTY
HONG KONG YAKULT CO.
YAKULT DRINK 		DENTSU HONG KONG HONG KONG OFF-LO-HI Hong Kong HONG KONG
PEER PRESSURE
McDONALD'S
McCAFE 		LEO BURNETT KOREA Seoul KOREA LEO BURNETT KOREA Seoul KOREA