CORN

The Flash Player is required to view this content.

TitleCORN
BrandTHE THAI OLYMPIC FIBRE-CEMENT CO.
Product / ServiceCORROSHIELD ROOF TILES
CategoryA03. Home Furnishing, Appliances, Maintenance & Household Products
EntrantTHINK FACTORY Bangkok, THAILAND
Entrant Company:THINK FACTORY Bangkok, THAILAND
Advertising Agency:THINK FACTORY Bangkok, THAILAND
Production Company:MUM FILMS Bangkok, THAILAND

Credits

Chief Creative OfficerMr. Decha Tangpanitansook
Executive Creative DirectorAniruth Assawanapanon/Wirat Charoenwiwatchai
Creative DirectorAniruth Assawanapanon/Wirat Charoenwiwatchai
CopywriterWirat Charoenwiwatchai/Permboon Malaiwan/Pornnarong Dinromrum
Agency ProducerSaroj Saengsin
Advertiser's SupervisorPohatai Jintrakul
PlannerAndres Ruktasiri
Account ManagerSiripen Supukpongvilai
Account SupervisorChanada Maneekeaw
DirectorSuthon Petchsuwan
ProducerSurayut Sritrakul
EditorChanarong Teachaboonsermsak
Sound Design/ArrangementCine Digital Co./Bangkok Chumpol Sepswadi
Music Artist/TitleCine Digital Co./Bangkok Chumpol Sepswadi
Art DirectorAniruth Assawanapanon/Nattawud Rattanajeena/Apiwat Pattalarungkhan
LightingTanakrit Tiranakul
Post ProductionPost Bangkok

Brief Explanation

This is a story comparing the lives between Anna and Carol. They are best friends and both work as a factory girl but in a different factory. They both seem to face the same situation but the difference is their factory. Anna’s factory uses a metal roof and Carol’s uses Ha Huang Corroshield Roof. In order to see the differences between the two roofs, we have changed both of their head into a corn seed. Surprisingly, we see that Anna’s head has popped into popcorn because using a metal roof can make the roof hotter. She only hopes that her factory will change to Corroshield roofing.