Title | PARTY |
Brand | HONG KONG YAKULT CO. |
Product / Service | YAKULT DRINK |
Category | A02. Beverages - Alcoholic & Non-Alcoholic |
Entrant | DENTSU HONG KONG, HONG KONG |
Entrant Company: | DENTSU HONG KONG, HONG KONG |
Advertising Agency: | DENTSU HONG KONG, HONG KONG |
Production Company: | OFF-LO-HI Hong Kong, HONG KONG |
Credits | |
Executive Creative Director | Albert Wong |
Copywriter | Albert Wong/Nathan Lin |
Agency Producer | Elisa Leung |
Account Supervisor | Clarice Lam |
Director | Alfred Hau |
Producer | Angelina Lai |
Editor | Henry Yim Of Ping Pong |
Music Artist/Title | Play Music/Composer: Lois Kwok |
Post Production | Digit Digit |
A boy and a girl fall in love with each other in a party. But the boy finds that the girl is providing some sort of drinks to her friends. So he decided to stay away from her. She wants to know why, and he clearly states that he is not a bad person, so he doesn’t want her to touch the “bad” thing, which he means Yakult. And all the misunderstanding is just because 40 years ago, most people did not know what Yakult was, and they even thought that it was harmful to people.