| Title | FAMILY |
| Brand | HONG KONG YAKULT CO. |
| Product / Service | YAKULT DRINK |
| Category | A02. Beverages - Alcoholic & Non-Alcoholic |
| Entrant | DENTSU HONG KONG, HONG KONG |
| Entrant Company: | DENTSU HONG KONG, HONG KONG |
| Advertising Agency: | DENTSU HONG KONG, HONG KONG |
| Production Company: | OFF-LO-HI Hong Kong, HONG KONG |
Credits | |
| Executive Creative Director | Albert Wong |
| Copywriter | Albert Wong/Nathan Lin |
| Agency Producer | Elisa Leung |
| Account Supervisor | Clarice Lam |
| Director | Alfred Hau |
| Producer | Angelina Lai |
| Editor | Henry Yim Of Ping Pong |
| Music Artist/Title | Play Music/Composer: Lois Kwok |
| Art Director | Albert Wong |
| Post Production | Digit Digit |
A poor couple was shocked by the doctor for asking them to give their son Yakult everyday. Because they think Yakult is very expensive. And they think they have to try everything in order to buy it. While they are talking, their son comes home after school with Yakult in his hand, and he says it is very cheap too. And all the misunderstanding is just because 40 years ago, most people did not know what Yakult was.