QUICK
Campaign
1 of 3
2 of 3
3 of 3
| Title | QUICK |
| Brand | KASIKORNBANKGROUP |
| Product / Service | K - SME CREDIT |
| Category | A12. Financial Products & Services |
| 3 of 3 Campaign | |
| Entrant | OGILVY & MATHER Bangkok, THAILAND |
| Entrant Company: | OGILVY & MATHER Bangkok, THAILAND |
| Advertising Agency: | OGILVY & MATHER Bangkok, THAILAND |
| Production Company: | PHENOMENA Bangkok, THAILAND |
Credits | |
| Executive Creative Director | Wisit Lumsiricharoenchoke/Nopadol Srikieatikajohn |
| Copywriter | Wichain Thongsuksiri/Kris Garford Spindler |
| Agency Producer | Yuthapong Varanukrohchoke |
| Planner | Amorntat Soonthornsawad |
| Account Manager | Rati Panthawi |
| Account Supervisor | Phannika Vongsayan/Aree Tungsudjarit |
| Director | Thanonchai Sornsriwichai |
| Producer | Tichakorn Baimorakote |
| Editor | Manop Boonwipas; R Here |
| Sound Design/Arrangement | Pracha Selawan; Cine Digital Sound Studio |
| Art Director | Wisit Lumsiricharoenchoke/Nopadol Srikieatikajohn/Kornthorn Anantananukun/Ratapon Houyhongtong |
| Lighting | Tham Rinwilairak |
| Post Production | The Oriental Post |
Brief Explanation
Toi is the owner of a small bakery. He seemingly hit the jackpot when a foreign investor places a massive order to be delivered shortly. His happiness turns to dismay when he realizes that his small bakery doesn’t have the raw materials or the manpower to fulfill such an order without undergoing significant investments. Toi is filled with regret, because he doesn’t know how to get the money he needs in time. Enter Kasikorn bank. With their K-SME Credit service, Toi can get credit approval within 3 days, the world’s fastest, and receive the money he needs within 7 days of approval. Toi can now fulfill his larger order and take his company to the next level.