| Title | HUMAN MACHINE |
| Brand | EMAMI |
| Product / Service | HIMANI FAST PAIN RELIEF |
| Category | A05. Pharmaceuticals, Beauty Products, Cosmetics & Toiletries |
| Entrant | PUBLICIS AMBIENCE Mumbai, INDIA |
| Entrant Company: | PUBLICIS AMBIENCE Mumbai, INDIA |
| Advertising Agency: | PUBLICIS AMBIENCE Mumbai, INDIA |
| Production Company: | EQUINOX FILMS Mumbai, INDIA |
Credits | |
| Chief Creative Officer | Ashish Khazanchi/Prasanna Sankhé |
| Copywriter | Ashish Khazanchi |
| Agency Producer | Hozefa Alibhai |
| Account Manager | Megha Bagri/Tavish Basu/Vikas Kumar |
| Account Supervisor | Suraj Pombra |
| Director | Ram Madhvani |
| Producer | Manoj Shroff |
| Editor | Anshuman Gokel/Pixion - Mumbai |
| Music Artist/Title | Vishal/Shekhar |
| Art Director | Prasanna Sankhé/Prashant Godbole/Akash Das |
| Post Production | Tata Elxsi, Mumbai/Pixion, Mumbai |
We see human beings coming together to form various machines. A man is depicted in this film as nothing more than a cog in the machine. When human beings are in pain the machine breaks down. Fast relief is the remedy for pain which keeps the machine going.