MAHJONG WOMAN

TitleMAHJONG WOMAN
BrandPRESIDENT ENTERPRISES (CHINA) INVESTMENT
Product / ServiceSOUP EXPERT
CategoryA01. Food Products
EntrantTBWA\CHINA Shanghai , CHINA
Entrant Company:TBWA\CHINA Shanghai, CHINA
Advertising Agency:TBWA\CHINA Shanghai, CHINA

Credits

Executive Creative DirectorCarol Lam
Creative DirectorLesley Zhou/Johnson Sheng
CopywriterShe Kai/Tang Bifeng
Account ManagerDaniel Lee
Art BuyerJoanna Zhao/Doris Zhang
Art DirectorDanny Li/Lv Haoxi
IllustratorHe Changning/Chen Yu
TypographerDanny Li/Lv Haoxi

English Translation of Main Headlines

'Tang Da Ren'(Soup Expert) is an instant noodle. Selling point is its superior soup base. <Mahjong woman> Am I cursed? Having been playing for 7 hours not even a meld is made. Finally got a hand ready for a big win, the evil banker wins first with the tile cast off by me! Where the hell is my luck gone? I want a Tang Da Ren (Soup Expert) now! Slurp the soup down to the bottom. Out of sight. (Troubles) Out of mind.