| Title | CAR PARK REMINDER |
| Brand | CEREBOS PACIFIC |
| Product / Service | HEALTH SUPPLEMENTS |
| Category | B01. Best Use of Transit Advertising |
| Entrant | Y&R Singapore, SINGAPORE |
| Entrant Company: | Y&R Singapore, SINGAPORE |
| Advertising Agency: | Y&R Singapore, SINGAPORE |
Credits | |
| Executive Creative Director | Marcus Rebeschini/Patrick Low |
| Copywriter | Ang Kah Han |
| Planner | Hari Ramanathan |
| Account Manager | Hari Ramanathan/Lee Pei Ling |
| Producer | Michael Kan |
| Art Buyer | Goh Shii Hua |
| Art Director | Guay Chong Kian/Marc Leong |
| Photographer | Hon - Shutterbug |
Bluetooth transmitter is installed in carparks of megamalls to help drivers remember where they've parked their cars. The gist is that drivers would not need the reminder if they've been taking BRAND'S Essence of chicken with Vitamin B Complex.