Title | GASSAKU |
Brand | INTEL |
Product / Service | INTEL PROCESSOR |
Category | A02. Consumer Products |
Entrant | ENGINE PLUS Tokyo, JAPAN |
Entrant Company: | ENGINE PLUS Tokyo, JAPAN |
Advertising/Web Design Agency: | ENGINE PLUS Tokyo, JAPAN |
2nd Advertising/Web Design Agency: | DENTSU Tokyo, JAPAN |
Credits |
Name | Company | Position |
---|---|---|
Shinya Aoyama | Dentsu | Creative Director |
Takuro Hashimoto | Dentsu | Copywriter |
Hiroyuki Matsuyama | Dentsu | Content Strategist |
Koji Kobayashi | Engine Film | Shooting Producer |
Kota Endo | Engine Film | Content And Shooting Producer |
Akiyuki Nakajima | Engine Film | Production Manager |
Seiichi Hishikawa | Drawing And Manual | Content Director |
Yasuo Watanabe | Version Zero Dot Nine | Web Director |
Miki Shirokura | Version Zero Dot Nine | Art Director |
Motokazu Furukawa | Version Zero Dot Nine | Tech Director |
Chung Hwan Kim | Moon Craft | Cinematographer |
Akihiro Yamane | Ack | Programmer |
Maihoshimoroto Seki | Ack | Designer |
Ryosei Suzuki | Drawing And Manual | Assistant Director |
"GASSAKU" is an interactive campaign messaging excitement of intel-inside PCs. In the Website, we showed an documentary of art collaboration project using intel-inside PCs. We mixed up analogue artists and digital creators, made 3 groups of collaboration. We made an appealing interface to explore the collaboration processes. In the middle of the website, there are profiles and interviews of 7 creators participating in this project. From there, collaboration processes for each team grow out. Processes are divided into 3 phases, and the final works are placed at the end. Zooming in and out are possible by clicking thumbnails.