Brief Explanation

The 250cc Mini Coke is designed for students & working girls on-the-go. To emphasize the size and on-the-go proposition, a series of interactive games were developed. We invited users to look for Mini Coke bottles in the pictures. The bottles were everywhere, in the pocket, on runner's hand, inside someone's the bag..... Because it was small, users have to really pay attention to get passed and enter next round. The first two games are 2D; The third one is 3D; users enter a space and can actually look around in 180 degrees.