Title | BALL POINT/FELT TIP/FOUNTAIN PEN |
Brand | AMNESTY INTERNATIONAL MALAYSIA |
Product / Service | HUMAN RIGHTS ORGANISATION |
Category | A02. Posters |
Entrant | SAATCHI & SAATCHI Petaling Jaya, MALAYSIA |
Entrant Company: | SAATCHI & SAATCHI Petaling Jaya, MALAYSIA |
Design/Advertising Agency: | SAATCHI & SAATCHI Petaling Jaya, MALAYSIA |
Credits |
Name | Company | Position |
---|---|---|
Adrian Miller | Saatchi/Saatchi | Executive Creative Director |
Jasphine Chew | Saatchi/Saatchi | Art Director |
Gigi Lee | Saatchi/Saatchi | Art Director |
Primus Nair | Saatchi/Saatchi | Copywriter |
Jasphine Chew | Saatchi/Saatchi | Designer |
Gigi Lee | Saatchi/Saatchi | Designer |
Jasphine Chew | Saatchi/Saatchi | Illustrator |
Jasphine Chew | Saatchi/Saatchi | Typographer |
Gigi Lee | Saatchi/Saatchi | Typographer |
Gigi Lee | Saatchi/Saatchi | Head Of Design |
Lim Tze Hing | Saatchi/Saatchi | Retoucher |
Melissa Gonsalvez | Saatchi/Saatchi | Account Supervisor |
Edmund Leong | Untold Images | Photographer |
Convince people to become freedom writers.
Every year Amnesty International run a letter writing campaign to encourage more people to take part in their letter writing campaign to help free political prisoners.
The design consists of a pen wherein the ink forms a graphic representation of prisoners. The act of writing therefore frees them.
As a result of this campaign, Amnesty International received over 1,500 letters pleading the case of political prisoners around the world.