Title Brand Product / Service Entrant Company Location Award
A01 Food Products
WHALE COW
UNILEVER SINGAPORE
ICE CREAM
OGILVY & MATHER SINGAPORE SINGAPORE
Silver
RECIPE BOOK
UNILEVER SINGAPORE
ICE CREAM
OGILVY & MATHER SINGAPORE SINGAPORE
Silver
PURPLE CATERPILLAR
UNILEVER SINGAPORE
ICE CREAM
OGILVY & MATHER SINGAPORE SINGAPORE
Silver
HUGS
UNILEVER SINGAPORE
ICE CREAM
OGILVY & MATHER SINGAPORE SINGAPORE
Silver
A02 Beverages - Alcoholic & Non-Alcoholic
SUNTORY WHISKY HIBIKI
SUNTORY HOLDINGS
SUNTORY WHISKY "HIBIKI"
DENTSU Tokyo JAPAN
Short List
A03 Home Furnishing, Appliances, Maintenance & Household Products
PIG
VERASU RETAIL
WÜSTHOF
OGILVY & MATHER Bangkok THAILAND
Short List
ORIO
NAM NGAI HONG PLASTIC HOUSEWARE MANUFACTURER
ANYLOCK
OGILVY & MATHER Bangkok THAILAND
Bronze
LOCKER
NAM NGAI HONG PLASTIC HOUSEWARE MANUFACTURER
ANYLOCK
OGILVY & MATHER Bangkok THAILAND
Bronze
LOBSTER
ITALASIA (THAILAND)
WMF KNIFE
LEO BURNETT & ARC WORLDWIDE THAILAND Bangkok THAILAND
Short List
JUG
3M THAILAND
SCOTCH-BRITE
LEO BURNETT & ARC WORLDWIDE THAILAND Bangkok THAILAND
Bronze
FISH
VERASU RETAIL
WÜSTHOF
OGILVY & MATHER Bangkok THAILAND
Short List
DORETOS
NAM NGAI HONG PLASTIC HOUSEWARE MANUFACTURER
ANYLOCK
OGILVY & MATHER Bangkok THAILAND
Bronze
DAD
SELLEYS - A DIVISION OF THE ORICA GROUP
SELLEYS SUPA GLUE
McCANN ERICKSON SINGAPORE SINGAPORE
Bronze
COW
VERASU RETAIL
WÜSTHOF
OGILVY & MATHER Bangkok THAILAND
Short List
BEDROOM
UNILEVER THAI TRADING
COMFORT
OGILVY & MATHER Bangkok THAILAND

Gold Spike

A04 Consumer Electronics
TWISTED
SANSUI ELECTRONICS
PARENTAL-LOCK TELEVISIONS
PUBLICIS AMBIENCE Mumbai INDIA
Bronze
MONKS
MOTOROLA
TO GPS
OGILVY BEIJING CHINA
Bronze
FARMERS
MOTOROLA
TO GPS
OGILVY BEIJING CHINA
Short List
A05 Pharmaceuticals, Beauty Products, Cosmetics & Toiletries
TOAD
21ST CENTURY HEALTHCARE
REPELLA INSECT REPELLENT
McCANN ERICKSON SINGAPORE SINGAPORE
Bronze
SIREN
UNILEVER PHILIPPINES
POND'S CLEAR SOLUTIONS
OGILVY & MATHER PHILIPPINES Makati City THE PHILIPPINES
Bronze
SHADE
POND'S
SUN CREAM
OGILVY BEIJING CHINA
Bronze
LIZARDS
21ST CENTURY HEALTHCARE
REPELLA INSECT REPELLENT
McCANN ERICKSON SINGAPORE SINGAPORE
Bronze
KEBON KACANG
PARIT PADANG
JORDAN DENTAL FLOSS
LEO BURNETT KREASINDO Jakarta INDONESIA
Short List
FINGERS
JOHNSON & JOHNSON
NICORETTE PATCHES
BBDO PROXIMITY SINGAPORE SINGAPORE
Short List
CHAMELEONS
21ST CENTURY HEALTHCARE
REPELLA INSECT REPELLENT
McCANN ERICKSON SINGAPORE SINGAPORE
Bronze
CAVITY
COLGATE / PALMOLIVE COMPANY
COLGATE MAXIMUM CAVITY PROTECTION
Y&R Singapore SINGAPORE
Silver
A09 Retail Outlets, Fast Food Outlets & Restaurants
INDIA STREET 3
CAFE COFFEE DAY
COFFEE SHOP
CREATIVELAND ASIA Mumbai INDIA
Short List
CLOCK
GOLDEN ARCHES DEVELOPMENT
McDONALD'S
DDB PHILIPPINES Taguig City THE PHILIPPINES
Bronze
A10 Sports, Entertainment, Travel & Leisure
MUMBAI-NEW YORK
AIR INDIA
AIRLINES
DDB MUDRA Mumbai INDIA
Silver
FOLD
LA (THAILAND)
LA BICYCLE FOLDING BIKE
OGILVY & MATHER Bangkok THAILAND
Silver
DELHI-LONDON
AIR INDIA
AIRLINES
DDB MUDRA Mumbai INDIA
Silver
BANGALORE-DUBAI
AIR INDIA
AIRLINES
DDB MUDRA Mumbai INDIA
Silver
A11 Publications & Media
BULLDOG
MIS PUBLISHING
DO IT YOURSELF DOG TRAINER
OGILVY & MATHER Bangkok THAILAND
Short List
A13 Business Equipment & Services
SWAT
JIE YUN COURIER SERVICE
JIE YUN EXPRESS
FIRSTELL COMMUNICATIONS SHANGHAI CHINA
Bronze
MUD
FEDEX
COURIER
BBDO GUERRERO/PROXIMITY PHILIPPINES Makati City THE PHILIPPINES
Silver
MACHINE
FEDEX
SHIPPING
BBDO PROXIMITY SINGAPORE SINGAPORE
Bronze
A14 Commercial Public Services
KISS
BAYAN TELECOMMUNICATIONS
TELEPHONE
BBDO GUERRERO/PROXIMITY PHILIPPINES Makati City THE PHILIPPINES
Short List
EXPRESSION
BAYAN TELECOMMUNICATIONS
TELEPHONE
BBDO GUERRERO/PROXIMITY PHILIPPINES Makati City THE PHILIPPINES
Short List
CONSOLE
BAYAN TELECOMMUNICATIONS
TELEPHONE
BBDO GUERRERO/PROXIMITY PHILIPPINES Makati City THE PHILIPPINES
Short List
A15 Corporate Image
STOCK CERTIFICATE
BLUE OCEAN PAPER RECYCLING TECHNOLOGY
RECYCLE PAPER
GREY Beijing CHINA
Short List
PAPER BATTLEFIELD 3
NIKE HONG KONG
NIKE BASKETBALL LEAGUE
McCANN WORLDGROUP Hong Kong HONG KONG

Gold Spike Campaign

PAPER BATTLEFIELD 2
NIKE HONG KONG
NIKE BASKETBALL LEAGUE
McCANN WORLDGROUP Hong Kong HONG KONG

Gold Spike Campaign

PAPER BATTLEFIELD 1
NIKE HONG KONG
NIKE BASKETBALL LEAGUE
McCANN WORLDGROUP Hong Kong HONG KONG

Gold Spike Campaign

MORTGAGE DEED
BLUE OCEAN PAPER RECYCLING TECHNOLOGY
RECYCLE PAPER
GREY Beijing CHINA
Short List
BUSH
BLUE OCEAN PAPER RECYCLING TECHNOLOGY
RECYCLE PAPER
GREY Beijing CHINA
Bronze
A16 Public Service, Charity & Fund Raising
SHARK
WWF
WWF
JWT SINGAPORE SINGAPORE

Gold Spike Campaign

SHAN SHUI-AUTOMOTIVE POLLUTION
CEPF
ENVIRONMENTAL AWARENESS
JWT SHANGHAI CHINA

Gold Spike Campaign

SHAN SHUI - INDUSTRIAL POLLUTION
CEPF
ENVIRONMENTAL AWARENESS
JWT SHANGHAI CHINA

Gold Spike Campaign

FLOOD
WWF THAILAND
WWF
OGILVY & MATHER Bangkok THAILAND
Short List
CROCODILE
WWF
WWF
JWT SINGAPORE SINGAPORE

Gold Spike Campaign

CALF
WWF
WWF
JWT SINGAPORE SINGAPORE

Gold Spike Campaign

B01 Best Use of Transit Advertising
STEEL SPAN WIRE
ALTECO
SUPER GLUE
DDB CHINA GROUP Shanghai CHINA
Bronze
SENSORY LIGHT BOX
NIKON
D700 DIGITAL CAMERA
CHEIL WORLDWIDE Seoul KOREA
Bronze
IKEA HOME FURNISHING LINER
IKEA JAPAN
IKEA STORE LAUNCH IN KANSAI
ADK Tokyo JAPAN

Gold Spike

B02 Best use of Ambient Advertising: Special Build
SUNLIGHT
OFFICE DEPOT
PAPER SUPPLIER
OGILVY SHANGHAI CHINA
Short List
ROLLER COASTER
COLGATE-PALMOLIVE
COLGATE 360° TOOTHBRUSH
Y&R MALAYSIA Kuala Lumpur MALAYSIA
Short List
LITTLE CHANGE MAKES A BIG DIFFERENCE
UNICEF
CHILDREN'S RIGHTS CHARITY
CHEIL WORLDWIDE Seoul KOREA
Silver
ILLITERIT - BARBED WIRE
NEW CITIZEN PROGRAM
NEW CITIZEN PROGRAM
OGILVY BEIJING CHINA
Silver
ILLITERATE - GLASS
NEW CITIZEN PROGRAM
NEW CITIZEN PROGRAM
OGILVY BEIJING CHINA
Silver
BERGER NATURAL FINISH COLOURS
BERGER PAINTS INDIA
NATURAL FINISH COLOURS
JWT INDIA Mumbai INDIA
Silver
B03 Best use of Ambient Advertising: Small Scale Special Solutions
LOLLYPOP
COLGATE / PALMOLIVE(THAILAND)
COLGATE TOOTHBRUSH
Y&R THAILAND Bangkok THAILAND

Gold Spike Campaign

ICE CREAM
COLGATE / PALMOLIVE(THAILAND)
COLGATE TOOTHBRUSH
Y&R THAILAND Bangkok THAILAND

Gold Spike Campaign

HANDWRITTEN NEWSPAPER
SCHWAN-STABILO MARKETING
STABILO MARATHON PEN
NAGA DDB/RAPP MALAYSIA SELANGOR MALAYSIA
Silver
COTTON CANDY
COLGATE / PALMOLIVE(THAILAND)
COLGATE TOOTHBRUSH
Y&R THAILAND Bangkok THAILAND

Gold Spike Campaign

BIKE CLOCK
PIZZA HUT
PIZZA
BBDO GUERRERO/PROXIMITY PHILIPPINES Makati City THE PHILIPPINES
Silver
B04 Best use of Ambient Advertising: Bar & Restaurants etc.
THE ELUSIVE COASTER
SAB MILLER INDIA
DON'T DRINK & DRIVE BY FOSTER'S
OGILVY & MATHER Bangalore INDIA
Bronze
OPEN 24 HRS
McDONALD'S
MC THAI
TBWA\THAILAND Bangkok THAILAND
Silver
B05 Best use of Ambient Advertising: Stunts & Live Advertising
WISHES COME TO LIFE
NHK ENTERPRISES
DIGITAL ART FESTIVAL TOKYO 2008
HAKUHODO Tokyo JAPAN

Gold Spike

SHADOW
PEPSICO
PEPSI
JWT INDIA Mumbai INDIA
Bronze
INVISIBLE CHILD
UNICEF
CHILDREN'S RIGHTS CAMPAIGN
OGILVY SHANGHAI CHINA
Short List
HUMAN VENDING MACHINE WORLD TOUR
UNIQLO
HEATTECH
DENTSU Tokyo JAPAN
Grand Prix
BRICK
DKSH MALAYSIA
LEGO
BBDO/PROXIMITY MALAYSIA Kuala Lumpur MALAYSIA
Short List
C01 Poster inc. Point of Purchase
WHOSE CHILD?
MARS MALAYSIA
M&M'S MINIS
BBDO/PROXIMITY MALAYSIA Kuala Lumpur MALAYSIA

Gold Spike Campaign

VOYEURS
NIKON SINGAPORE
S60 CAMERA
EURO RSCG SINGAPORE SINGAPORE
Silver
VIDEO CITY JOINT
VIVA VIDEO CITY
ENTERTAINMENT COMPANY
LOWE PHILIPPINES Makati City THE PHILIPPINES
Silver
TRAVELLER - YMCA
NOKIA INDONESIA
NOKIA NSERIES GPS
JWT Jakarta INDONESIA
Bronze
TRAIN
PROCTER & GAMBLE
SAFEGUARD GERM PROTECTION
SAATCHI & SAATCHI GUANGZHOU CHINA
Bronze
TRAFFIC LIGHT
GUINNESS ANCHOR BERHAD
GUINNESS
SAATCHI & SAATCHI Petaling Jaya MALAYSIA
Short List
TOURIST
PERFETTI VAN MELLE
SOUR MARBELS CANDIES
OGILVY & MATHER Mumbai INDIA
Silver
TOILET
PROCTER & GAMBLE
SAFEGUARD ANTIBACTERIAL SOAP
SAATCHI & SAATCHI Petaling Jaya MALAYSIA
Short List
TANK REAL-LIFE DIORAMA
TAMIYA SINGAPORE
TAMIYA MODEL KITS
OGILVY & MATHER SINGAPORE SINGAPORE
Short List
STOP
GUINNESS ANCHOR BERHAD
GUINNESS
SAATCHI & SAATCHI Petaling Jaya MALAYSIA
Bronze
SPOON
MAO BAO
DISHWASHING LIQUID
BATES TAIWAN Taipei CHINESE TAIPEI
Short List
SOUND CONTROL
PENGUIN BOOKS MALAYSIA
PENGUIN AUDIOBOOKS
Y&R MALAYSIA Kuala Lumpur MALAYSIA
Short List
SOFT BREAD
STANSON MARKETING
HIGH 5 BREAD
JWT KUALA LUMPUR MALAYSIA
Short List
SMILE
COCA-COLA PACIFIC
COCA-COLA
EURO RSCG SINGAPORE SINGAPORE
Short List
SHIRT
PROCTER & GAMBLE NEW YORK
TIDE LAUNDRY DETERGENT
SAATCHI & SAATCHI GUANGZHOU CHINA
Short List
SANCTUARY
PHOTOLIBRARY
STOCK IMAGE LIBRARY
TBWA\TEQUILA SINGAPORE SINGAPORE
Short List
ROADWORKS
GUINNESS ANCHOR BERHAD
GUINNESS
SAATCHI & SAATCHI Petaling Jaya MALAYSIA
Short List
RESCUE - DISASTER
NOKIA INDONESIA
NOKIA NSERIES GPS
JWT Jakarta INDONESIA
Bronze
RACER
PROCTER & GAMBLE
SAFEGUARD GERM PROTECTION
SAATCHI & SAATCHI GUANGZHOU CHINA
Silver
PSYCHO
SILVERFISH BOOKS
BOOKS
SAATCHI & SAATCHI Petaling Jaya MALAYSIA
Silver
PRICE SLASH
OLYMPUS MALAYSIA
OLYMPUS FE-360
BBDO/PROXIMITY MALAYSIA Kuala Lumpur MALAYSIA
Bronze
PRAWN IN THE PACK
EKCHAI DISTRIBUTION SYSTEMS
TESCO LOTUS
BBDO BANGKOK THAILAND

Gold Spike Campaign

PIGS
LEVI'S STRAUSS ASIA PACIFIC DIVISION
JEANS
BBH ASIA PAC Singapore SINGAPORE
Short List
PARK
PROCTER & GAMBLE
SAFEGUARD ANTIBACTERIAL SOAP
SAATCHI & SAATCHI Petaling Jaya MALAYSIA
Short List
OIL
PROCTER & GAMBLE
TIDE DETERGENT
LEO BURNETT INDIA Mumbai INDIA
Silver
MOUNTAIN GOAT & CROCODILE
CHRYSLER KOREA
JEEP
BBDO/PROXIMITY MALAYSIA Kuala Lumpur MALAYSIA

Gold Spike Campaign

LOO
BAJAJ ELECTRICALS
EXHAUST FANS
LEO BURNETT INDIA Mumbai INDIA
Short List
KITCHEN
BAJAJ ELECTRICALS
EXHAUST FANS
LEO BURNETT INDIA Mumbai INDIA
Short List
KETCHUP
PROCTER & GAMBLE
TIDE DETERGENT
LEO BURNETT INDIA Mumbai INDIA
Silver
JACK
LEVI'S STRAUSS ASIA PACIFIC DIVISION
JEANS
BBH ASIA PAC Singapore SINGAPORE
Short List
INK
PROCTER & GAMBLE
TIDE DETERGENT
LEO BURNETT INDIA Mumbai INDIA
Silver
HUSKY & CAMEL
CHRYSLER KOREA
JEEP
BBDO/PROXIMITY MALAYSIA Kuala Lumpur MALAYSIA

Gold Spike Campaign

HUMPTY
LEVI'S STRAUSS ASIA PACIFIC DIVISION
JEANS
BBH ASIA PAC Singapore SINGAPORE
Short List
HOTEL
NIKON SINGAPORE
S60 CAMERA
EURO RSCG SINGAPORE SINGAPORE
Short List
HIKING & ICE BOOTS
CHRYSLER KOREA
JEEP
BBDO/PROXIMITY MALAYSIA Kuala Lumpur MALAYSIA

Gold Spike Campaign

GREEN
MARS MALAYSIA
M&M'S MINIS
BBDO/PROXIMITY MALAYSIA Kuala Lumpur MALAYSIA

Gold Spike Campaign

FOUNTAIN PEN
AMNESTY INTERNATIONAL MALAYSIA
LETTER WRITING CAMPAIGN
SAATCHI & SAATCHI Petaling Jaya MALAYSIA
Silver
FORWARDS & BACKWARDS
PENGUIN BOOKS MALAYSIA
PENGUIN AUDIOBOOKS
Y&R MALAYSIA Kuala Lumpur MALAYSIA
Short List
FLASHER FLOOD
MAGNIFICIENT DIAGRAPH
CARREFOUR MALAYSIA
OGILVY MALAYSIA Kuala Lumpur MALAYSIA
Silver
FISH IN THE PACK
EKCHAI DISTRIBUTION SYSTEMS
TESCO LOTUS
BBDO BANGKOK THAILAND

Gold Spike Campaign

FHM BRAINS
FHM SINGAPORE
FHM MAGAZINE
OGILVY & MATHER SINGAPORE SINGAPORE
Short List
FELT TIP
AMNESTY INTERNATIONAL MALAYSIA
LETTER WRITING CAMPAIGN
SAATCHI & SAATCHI Petaling Jaya MALAYSIA
Silver
EXPLORER
NIKON SINGAPORE
S60 CAMERA
EURO RSCG SINGAPORE SINGAPORE
Short List
EQUALIZER
PENGUIN BOOKS MALAYSIA
PENGUIN AUDIOBOOKS
Y&R MALAYSIA Kuala Lumpur MALAYSIA
Short List
EMERGENCY
PHOTOLIBRARY
STOCK IMAGE LIBRARY
TBWA\TEQUILA SINGAPORE SINGAPORE
Short List
DIVER
PERFETTI VAN MELLE
SOUR MARBELS CANDIES
OGILVY & MATHER Mumbai INDIA
Silver
DISH
MAO BAO
DISHWASHING LIQUID
BATES TAIWAN Taipei CHINESE TAIPEI
Short List
CRAB IN THE PACK
EKCHAI DISTRIBUTION SYSTEMS
TESCO LOTUS
BBDO BANGKOK THAILAND

Gold Spike Campaign

COFFEE
HUAWEI
WATERPROOF MOBILE
GUANGZHOU NEWSUN/JWT ADVERTISING Guangzhou CHINA
Short List
CLUB
MINI MALAYSIA
MINI
BBDO/PROXIMITY MALAYSIA Kuala Lumpur MALAYSIA
Bronze
CLIFF
GUINNESS ANCHOR BERHAD
GUINNESS
SAATCHI & SAATCHI Petaling Jaya MALAYSIA
Short List
CIRCUS
MINI MALAYSIA
MINI
BBDO/PROXIMITY MALAYSIA Kuala Lumpur MALAYSIA
Bronze
CHOPSTICKS
MAO BAO
DISHWASHING LIQUID
BATES TAIWAN Taipei CHINESE TAIPEI
Short List
CAVE-MAN
PERFETTI VAN MELLE
SOUR MARBELS CANDIES
OGILVY & MATHER Mumbai INDIA
Silver
CANDLESTICK
SILVERFISH BOOKS
BOOKS
SAATCHI & SAATCHI Petaling Jaya MALAYSIA
Silver
BUSHMAN & ESKIMO
CHRYSLER KOREA
JEEP
BBDO/PROXIMITY MALAYSIA Kuala Lumpur MALAYSIA

Gold Spike Campaign

BLANKET
UNILEVER ASIA
BREEZE WITH COMFORT FABRIC CONDITIONER
LOWE Bangkok THAILAND
Short List
BLACK SHEEP
MARS MALAYSIA
M&M'S MINIS
BBDO/PROXIMITY MALAYSIA Kuala Lumpur MALAYSIA

Gold Spike Campaign

BATTLESHIP
PROCTER & GAMBLE
SAFEGUARD GERM PROTECTION
SAATCHI & SAATCHI GUANGZHOU CHINA
Short List
BATHROBE
PROCTER & GAMBLE NEW YORK
TIDE LAUNDRY DETERGENT
SAATCHI & SAATCHI GUANGZHOU CHINA
Short List
BALL POINT
AMNESTY INTERNATIONAL MALAYSIA
LETTER WRITING CAMPAIGN
SAATCHI & SAATCHI Petaling Jaya MALAYSIA
Silver
BABY ROOM
BAJAJ ELECTRICALS
EXHAUST FANS
LEO BURNETT INDIA Mumbai INDIA
Short List
ALLEY
PROCTER & GAMBLE
SAFEGUARD ANTIBACTERIAL SOAP
SAATCHI & SAATCHI Petaling Jaya MALAYSIA
Short List
AFFAIR
SILVERFISH BOOKS
BOOKS
SAATCHI & SAATCHI Petaling Jaya MALAYSIA
Silver