Title | TRY! NOODLE CRADLE |
Brand | KAGAWA PREFECTURE |
Product / Service | IMMIGRATION PROMOTION |
Category | B11. Public Sector |
Entrant | DENTSU INC. Tokyo, JAPAN |
Idea Creation | DENTSU INC. Tokyo, JAPAN |
PR | DENTSU PUBLIC RELATIONS Tokyo, JAPAN |
Production | NIBAN-KOBO PRODUCTIONS Tokyo, JAPAN |
Name | Company | Position |
---|---|---|
Tsudou Honda | DENTSU | Creative Director |
Satoshi Yamamoto | DENTSU | Planner |
Emi Kaminaga | DENTSU EAST | Art Director |
Fumiko Ishida | DENTSU | Copywriter |
Hidejiro Kojima | NIBAN KOBO | Producer |
Yoshimune Takamatsu | NIBAN KOBO | Producer |
Yu Kawakami | Freelance | Director |
Koji Kayano | Freelance | DOP Lighting Cameraman |
Miroki Mitsuyasu | tohoku shinsha | Web Director |
Yohei Nemoto | DENTSU PR | PR Planner |
Koki Horiguchi | DENTSU PR | PR Directoer |
Kagawa Prefecture, a producing center of udon noodles, promotes itself as the “udon prefecture.” Kagawa Prefecture published amazing news last year: Babies stop crying as they hear someone slurp udon noodles. To verify this study result, Jun Kaname, a vice-governor of the udon prefecture, tried to make a baby stop crying by slurping udon noodles on his own in the presence of the baby. The experiment was recorded in a movie titled “Udon slurping sounds really make a baby stop crying?”