Title | BINOCULARS |
Brand | HYUNDAI MOTOR COMPANY AUSTRALIA |
Product / Service | TUCSON |
Category | A05. Cars & Automotive Products & Services |
Entrant | INNOCEAN WORLDWIDE AUSTRALIA Sydney, AUSTRALIA |
Idea Creation | INNOCEAN WORLDWIDE AUSTRALIA Sydney, AUSTRALIA |
Production | REVOLVER/WILL O'ROURKE Sydney, AUSTRALIA |
Production 2 | HECKLER Sydney, AUSTRALIA |
Production 3 | LEVEL TWO MUSIC Melbourne, AUSTRALIA |
Production 4 | NYLON STUDIOS Sydney, AUSTRALIA |
Name | Company | Position |
---|---|---|
Steve Jackson | Innocean Worldwide Australia | Executive Creative Director |
Robin Feiner | Innocean Worldwide Australia | Senior Copywriter |
Guy Collins | Innocean Worldwide Australia | Senior Art Director |
Scott Davis | Innocean Worldwide Australia | Head of Planning |
Philip Sherar | Innocean Worldwide Australia | Group Account Director |
Jo Movizio | Innocean Worldwide Australia | Senior Account Director |
Jacqui Walker | Innocean Worldwide Australia | Senior Film Producer |
Matt Devine | Revolver/ Will O'Rourke | Director |
Pip Smart | Revolver/ Will O'Rourke | Executive Producer |
Alex Kember | Revolver/ Will O'Rourke | Producer |
Ginny Loane | Revolver/ Will O'Rourke | DOP |
Peter Sciberras | Arc Edit | Editor |
Bonnie Law | Heckler | Executive Producer |
Jamie Watson | Heckler | Head of VFX |
Tom Corbett | Heckler | VFX Supervisor |
Trish Cahill | Heckler | Colourist |
Karl Richter | Level Two Music | Music Supervision |
Claire Lothian | Level Two Music | Music Supervision |
Simon Lister | Nylon Studios | Sound Designer / Engineer |
Karla Henwood | Nylon Studios | Executive Producer |
Oliver Mann | Hyundai Motor Company Australia | Director of Marketing |
Andrew Knox | Hyundai Motor Company Australia | General Manager Marketing |
Helen Gilmartin | Hyundai Motor Company Australia | Product Marketing Manager |
The film begins with a family of viewing binoculars standing on the edge of a cliff. Even though the view might be pretty, they're bored, because they’re tired of staring at the same thing day-in, day-out. As luck would have it, a Hyundai Tucson SUV arrives one day at their scenic look out point and the owner drops the keys as he and his family head off bushwalking. The binocular family, seize the opportunity and the Tucson heading off an adventure of a lifetime to see things more amazing than they ever imagined.