Title | INTENSE TEMPERATURES |
Brand | THERMOS K.K. |
Product / Service | THERMOS |
Category | A04. Durable Consumer Goods |
Entrant | McCANN TOKYO, JAPAN |
Idea Creation | McCANN TOKYO, JAPAN |
Production | SODA! COMMUNICATIONS Tokyo, JAPAN |
Name | Company | Position |
---|---|---|
Satoko Takada | McCann Tokyo | Creative Director |
Masaya Abe | McCann Tokyo | CM Planner |
Natsumi Iwasaki | McCann Tokyo | Art Director |
Tokihisa Shimada | McCann Tokyo | General Manager |
Tomoyuki Sonoda | McCann Tokyo | Group Account Director |
Koji Sakabe | Tohokushinsha Film Corporation | Director |
Shinya Nakajima | Tohokushinsha Film Corporation | Associate Director |
Mikio Hasui | Mikio HASUI Photographs | Cinematographer |
Takuya Okawa | Freelance | Gaffer |
Jun Ishikawa | Soda! Communications Inc. | Producer |
Miho Takagi | Soda! Communications Inc. | Producer |
Fuko Soeda | Soda! Communications Inc. | Production Manager |
Koji Sakabe | Tohokushinsha Film Corporation | Editor |
Sakiko Tomita | Ominibus Japan | Editor |
Shigemi Ando | Omnibus Japan | Editor |
Mikio Hasui | Mikio HASUI Photographs | Colorist |
Hidefumi Watanabe | MR. MUSIC | Music Producer |
Yoshiaki Kitahara | Freelance | Mixer |
A short documentary video showing 4 stories from various parts of Japan featuring people working in environments of extreme temperatures to demonstrate how Thermos products support them with their exceptional ability to maintain the optimum temperatures of beverages. The video features the stories of the following people: (1) Mr. Takahashi making natural ice in Hokuto, Yamanashi Prefecture; (2) Mr. Hirakawa making natural sea salt in Itoshima, Fukuoka; (3) Ms. Hirai making traditional chili pepper seasoning in Myoko, Niigata Prefecture; and (4) Mr. and Mrs. Okui making charcoal in Misato, Miyazaki Prefecture. The video concludes with Thermos' tagline: "The temperature of deliciousness. Thermos."