Title | BLAZED |
Brand | NEW ZEALAND TRANSPORT AGENCY |
Product / Service | ROAD SAFETY |
Category | A16. Public Service Messages and Charities |
Entrant | CLEMENGER BBDO Wellington, NEW ZEALAND |
Entrant Company | CLEMENGER BBDO Wellington, NEW ZEALAND |
Advertising Agency | CLEMENGER BBDO Wellington, NEW ZEALAND |
Media Agency | OMD Wellington, NEW ZEALAND |
Production Company | CURIOUS FILM Auckland, NEW ZEALAND |
Name | Company | Position |
---|---|---|
Paul Graham | New Zealand Transport Agency | Principal Scientist |
Rachel Prince | New Zealand Transport Agency | Principal Advisor |
Victoria Slade | New Zealand Transport Agency | Senior Advertising Advisor |
Philip Andrew | Clemenger BBDO | Executive Creative Director |
Brigid Alkema | Clemenger BBDO | Creative Director |
Mark Dalton | Clemenger BBDO | Art Director |
Mike Gwyther | Clemenger BBDO | Copywriter |
Linda Major | Clemenger BBDO | Director Of Social Marketing |
Bethany Omeri | Clemenger BBDO | Account Manager |
Martin Gray | Clemenger BBDO | Agency Producer |
Thomas Scovell | Clemenger BBDO | Planner |
Taika Waititi | Curious Film | Director |
Matt Noonan | Curious Film | Producer |
Tom Eagles | Curious Film | Editor |
Toni Ulrich | Maori TV | Sales Executive |
Annabelle Wilkinson | OMD | Business Director |
Emily Goulden | OMD | Account Director |
Tamara O'neill | Liquid Studios | Sound |
Peter Van Der Fluit | Liquid Studios | Music |
Craig Matuschka | Liquid Studios | Sound |
Blockhead | Additional company | |
Liquid Studios | Additional company |
In this ad, 3 children playfully mock their parents behaviour while waiting for them in the car, knowing they are inside the house smoking weed - highlighting this behaviour raised the question of morality of driving stoned.