Spikes Asia 2023

Title Brand Product / Service	Entrant Company	Location	Award
A01 Foods
CHICKEN KOON CHUN HING KEE SOY & SAUCE FACTORY CHILI SAUCE	LEO BURNETT HONG KONG	HONG KONG	Short List
LAMB KOON CHUN HING KEE SOY & SAUCE FACTORY CHILI SAUCE	LEO BURNETT HONG KONG	HONG KONG	Short List
FISH KOON CHUN HING KEE SOY & SAUCE FACTORY CHILI SAUCE	LEO BURNETT HONG KONG	HONG KONG	Short List
A02 Drinks (Alcoholic & Non-Alcoholic)
CARVING OF THE FOREST SUNTORY HOLDINGS HAKUSHU	TOKYU AGENCY Tokyo	JAPAN	Short List
MADE OF MORE – HOTEL ASIA PACIFIC BREWERIES SINGAPORE / DIAGEO GUINNESS	BBDO SINGAPORE	SINGAPORE	Bronze
MADE OF MORE – POOL ASIA PACIFIC BREWERIES SINGAPORE / DIAGEO GUINNESS	BBDO SINGAPORE	SINGAPORE	Silver
A03 Household
PIG UNILEVER SUNLIGHT/ DISHWASHER DETERGENTS	LOWE Bangkok	THAILAND	Gold Spike Campaign
LAMB UNILEVER SUNLIGHT/ DISHWASHER DETERGENTS	LOWE Bangkok	THAILAND	Gold Spike Campaign
COW UNILEVER SUNLIGHT/ DISHWASHER DETERGENTS	LOWE Bangkok	THAILAND	Gold Spike Campaign
CHICKEN DISH UNILEVER SUNLIGHT/ DISHWASHER DETERGENTS	LOWE Bangkok	THAILAND	Short List
PIG DISH UNILEVER SUNLIGHT/ DISHWASHER DETERGENTS	LOWE Bangkok	THAILAND	Short List
FISH DISH UNILEVER SUNLIGHT/ DISHWASHER DETERGENTS	LOWE Bangkok	THAILAND	Short List
MOTHS SELLEYS SELLEYS SUPAGLUE	DDB GROUP SINGAPORE	SINGAPORE	Silver
FROGS SELLEYS SELLEYS SUPAGLUE	DDB GROUP SINGAPORE	SINGAPORE	Silver
BULLS SELLEYS SELLEYS SUPAGLUE	DDB GROUP SINGAPORE	SINGAPORE	Silver
CHOCOLATE MILK UNILEVER BREEZE WASHING DETERGENT	LOWE SINGAPORE	SINGAPORE	Short List
MUSTARD UNILEVER BREEZE WASHING DETERGENT	LOWE SINGAPORE	SINGAPORE	Short List
KETCHUP UNILEVER BREEZE WASHING DETERGENT	LOWE SINGAPORE	SINGAPORE	Short List
A04 Home Appliances, Furnishings, Electronics & Audio-Visual
SPOT THE BURGLAR KAWAN LAMA KRISVIEW	JWT JAKARTA	INDONESIA	Bronze
SPOT THE WORKER KAWAN LAMA KRISVIEW	JWT JAKARTA	INDONESIA	Bronze
SPOT THE PRISONER KAWAN LAMA KRISVIEW	JWT JAKARTA	INDONESIA	Bronze
FATHER AND SON SAMSUNG GALAXY I639 SMARTPHONE	CHEIL Beijing	CHINA	Short List
MAZE FAIR PE ELECTRONICS PHILIPS CHILD LOCK TV	DDB MUDRA GROUP Mumbai	INDIA	Short List
ENGLISH TO SWAHILI LAVA MOBILES XOLO X900	McCANN WORLDGROUP INDIA Mumbai	INDIA	Silver
AFRIKAANS TO PUNJABI LAVA MOBILES XOLO X900	McCANN WORLDGROUP INDIA Mumbai	INDIA	Short List
TIBETAN TO ARABIC LAVA MOBILES XOLO X900	McCANN WORLDGROUP INDIA Mumbai	INDIA	Silver
A05 Cosmetics & Beauty, Toiletries & Pharmacy
BUBBLES JOHNSON & JOHNSON MYLANTA	JWT Sydney	AUSTRALIA	Silver
BIRTHDAY CAKE JOHNSON & JOHNSON MYLANTA	JWT Sydney	AUSTRALIA	Bronze
UPSIDE DOWN NECKLACE L'OREAL REVITALIFT LASER X3	McCANN WORLDGROUP Singapore	SINGAPORE	Short List
UPSIDE DOWN HAIR L'OREAL REVITALIFT LASER X3	McCANN WORLDGROUP Singapore	SINGAPORE	Short List
UPSIDE DOWN SPAGHETTI TOP L'OREAL REVITALIFT LASER X3	McCANN WORLDGROUP Singapore	SINGAPORE	Short List
ARROWS SIGNAL SENSITIVE TOOTHPASTE	LOWE SINGAPORE	SINGAPORE	Short List
GAUNTLET SIGNAL SENSITIVE TOOTHPASTE	LOWE SINGAPORE	SINGAPORE	Short List
MISSILE SIGNAL SENSITIVE TOOTHPASTE	LOWE SINGAPORE	SINGAPORE	Short List
A08 Cars & Automotive Services
BLOCK VOLKSWAGEN AFTERSALES GENUINE PARTS AND SERVICE	DDB Sydney	AUSTRALIA	Silver
BRAKE VOLKSWAGEN AFTERSALES GENUINE PARTS AND SERVICE	DDB Sydney	AUSTRALIA	Silver
A09 Retail Stores, Restaurants & Fast Food Outlets
DRYER MCDONALD'S AUSTRALIA LOOSE CHANGE MENU	DDB Sydney	AUSTRALIA	Silver
COUCH MCDONALD'S AUSTRALIA LOOSE CHANGE MENU	DDB Sydney	AUSTRALIA	Silver
JEANS MCDONALD'S AUSTRALIA LOOSE CHANGE MENU	DDB Sydney	AUSTRALIA	Silver
SPEEDY DELIVERIES SHANGHAI HH RETAIL CO. ARGOS.CN	Y&R BEIJING	CHINA	Short List
GREAT SAVINGS SHANGHAI HH RETAIL CO. ARGOS.CN	Y&R BEIJING	CHINA	Short List
AUTHENTIC PRODUCTS SHANGHAI HH RETAIL CO. ARGOS.CN	Y&R BEIJING	CHINA	Short List
WHIRLWIND PIZZA HUT RESTAURANTS PIZZA HUT DELIVERY	OGILVY MALAYSIA Kuala Lumpur	MALAYSIA	Short List
A10 Travel, Transport & Tourism
ALAN DEAN FOSTER YTL HOTELS & PROPERTIES THE MAJESTIC HOTEL KUALA LUMPUR	LEO BURNETT ADVERTISING Kuala Lumpur	MALAYSIA	Short List
A11 Entertainment & Leisure
SAMURAI MATTEL SOUTHEAST ASIA PICTIONARY	OGILVY MALAYSIA Kuala Lumpur	MALAYSIA	Silver
NASCAR MATTEL SOUTHEAST ASIA PICTIONARY	OGILVY MALAYSIA Kuala Lumpur	MALAYSIA	Silver
INSTANT MILLIONAIRE TATTS LOTTERIES INSTANT SCRATCH-ITS	GP Y&R Brisbane	AUSTRALIA	Bronze
A12 Publications & Media
GOLF BEIJING SPORTS RADIO BEIJING SPORTS RADIO	OGILVY & MATHER GROUP HONG KONG	HONG KONG	Gold Spike Campaign
HORSE RACING BEIJING SPORTS RADIO BEIJING SPORTS RADIO	OGILVY & MATHER GROUP HONG KONG	HONG KONG	Gold Spike Campaign
SOCCER BEIJING SPORTS RADIO BEIJING SPORTS RADIO	OGILVY & MATHER GROUP HONG KONG	HONG KONG	Gold Spike Campaign
PAPARAZZI PENGUIN CHINA PENGUIN BOOKS	Y&R BEIJING	CHINA	Short List
JOCKEY PENGUIN CHINA PENGUIN BOOKS	Y&R BEIJING	CHINA	Short List
ACUPUNCTURIST PENGUIN CHINA PENGUIN BOOKS	Y&R BEIJING	CHINA	Short List
FOOTBALLER PENGUIN CHINA PENGUIN BOOKS	Y&R BEIJING	CHINA	Short List
WILLIAM SHAKESPEARE PENGUIN GROUP(INDIA) AUDIOBOOKS	McCANN WORLDGROUP INDIA Mumbai	INDIA	Bronze
MARK TWAIN PENGUIN GROUP(INDIA) AUDIOBOOKS	McCANN WORLDGROUP INDIA Mumbai	INDIA	Short List
OSCAR WILDE PENGUIN GROUP(INDIA) AUDIOBOOKS	McCANN WORLDGROUP INDIA Mumbai	INDIA	Short List
A13 Banking, Investment & Insurance
ROOFTOP AXA LIFE INSURANCE SINGAPORE AXA SMARTCARE JUNIOR	PUBLICIS SINGAPORE	SINGAPORE	Silver
A15 Commercial Public Services
AFROCHINA BERLITZ BERLITZ LANGUAGE CENTER	HAKUHODO INDONESIA Jakarta	INDONESIA	Gold Spike
INDIJAP BERLITZ BERLITZ LANGUAGE CENTER	HAKUHODO INDONESIA Jakarta	INDONESIA	Silver
ARABMERICAN BERLITZ BERLITZ LANGUAGE CENTER	HAKUHODO INDONESIA Jakarta	INDONESIA	Silver
THE HANGOVER DISH TV DTH	McCANN WORLDGROUP INDIA Mumbai	INDIA	Short List
A16 Corporate Image
70KG UNILEVER DOVE	OGILVY SHANGHAI	CHINA	Short List
A-CUP UNILEVER DOVE	OGILVY SHANGHAI	CHINA	Short List
FLAT NOSE UNILEVER DOVE	OGILVY SHANGHAI	CHINA	Short List
A17 Public Service, Charity & Fund Raising
CHEAP FLESH TAIPEI WOMEN'S RESCUE FOUNDATION CHARITY	PUBLICIS SHANGHAI	CHINA	Silver
EARLY RETIRE TAIPEI WOMEN'S RESCUE FOUNDATION CHARITY	PUBLICIS SHANGHAI	CHINA	Silver
70 YEARS AGO GLOBAL ALLIANCE ASIA-PACIFIC PUBLIC AWARENESS MESSAGES	OGILVY & MATHER VIETNAM Ho Chi Minh City	VIETNAM	Bronze
NAZI GERMAN GLOBAL ALLIANCE ASIA-PACIFIC PUBLIC AWARENESS MESSAGES	OGILVY & MATHER VIETNAM Ho Chi Minh City	VIETNAM	Bronze
PRINCE ASAKA GLOBAL ALLIANCE ASIA-PACIFIC PUBLIC AWARENESS MESSAGES	OGILVY & MATHER VIETNAM Ho Chi Minh City	VIETNAM	Bronze
RUNNER UP GLOBAL ALLIANCE ASIA-PACIFIC PUBLIC AWARENESS MESSAGES	OGILVY & MATHER VIETNAM Ho Chi Minh City	VIETNAM	Bronze
TRAIN WORLD FOR ALL ADOPT A DOG	OGILVY & MATHER INDIA Mumbai	INDIA	Silver
TERRACE WORLD FOR ALL ADOPT A DOG	OGILVY & MATHER INDIA Mumbai	INDIA	Silver
NOOSE WORLD FOR ALL ADOPT A DOG	OGILVY & MATHER INDIA Mumbai	INDIA	Silver
FARMERS' SUICIDE 1 TIMES OF INDIA BENNETT COLEMAN & CO	TAPROOT INDIA Mumbai	INDIA	Silver
FARMERS' SUICIDE 2 TIMES OF INDIA BENNETT COLEMAN & CO	TAPROOT INDIA Mumbai	INDIA	Silver
FARMERS' SUICIDE 3 TIMES OF INDIA BENNETT COLEMAN & CO	TAPROOT INDIA Mumbai	INDIA	Silver
WAR CRISIS RELIEF VOLUNTEER ORGANIZATION	PUBLICIS SINGAPORE	SINGAPORE	Silver
EARTHQUAKE CRISIS RELIEF VOLUNTEER ORGANIZATION	PUBLICIS SINGAPORE	SINGAPORE	Silver
FLOOD CRISIS RELIEF VOLUNTEER ORGANIZATION	PUBLICIS SINGAPORE	SINGAPORE	Silver
WHISKY SUICIDE DON'T DRIVE DRUNK FOUNDATION DON'T DRIVE DRUNK FOUNDATION	THE LEO BURNETT GROUP THAILAND Bangkok	THAILAND	Short List
ICEBERG WWF PHILIPPINES EARTH HOUR	LEO BURNETT MANILA	THE PHILIPPINES	Bronze
TREE WWF PHILIPPINES EARTH HOUR	LEO BURNETT MANILA	THE PHILIPPINES	Short List
HAIR METRO TRAINS METRO TRAINS	McCANN MELBOURNE	AUSTRALIA	Bronze
HELMET METRO TRAINS METRO TRAINS	McCANN MELBOURNE	AUSTRALIA	Bronze
RATTLESNAKE METRO TRAINS METRO TRAINS	McCANN MELBOURNE	AUSTRALIA	Bronze
MOOSE METRO TRAINS METRO TRAINS	McCANN MELBOURNE	AUSTRALIA	Bronze
KIDNEY METRO TRAINS METRO TRAINS	McCANN MELBOURNE	AUSTRALIA	Bronze
MOTORBIKE ACCIDENT PREVENTION NETWORK ACCIDENT PREVENTION NETWORK	OGILVY & MATHER Bangkok	THAILAND	Gold Spike