Title | NOT ONE WORK IS THE SAME. |
Brand | ATELIER SUGIURA |
Product / Service | ATELIER SUGIURA |
Category | A02. Posters |
Entrant | TUGBOAT Tokyo, JAPAN |
Entrant Company | TUGBOAT Tokyo, JAPAN |
Advertising Agency | TUGBOAT Tokyo, JAPAN |
Name | Company | Position |
---|---|---|
Jun Goto | Tugboat | Designer |
Kengo Kato | Tugboat | Art Director |
To raise awareness of the atelier at a pottery exhibition.
The poster to promote the pottery atelier, Sugiura Kobou, famous for traditional Japanese art style.
The poster intended to attract the people to artist’s unique works by appealing the traditional art work to the modern art lovers. The visual in the poster consists of a Japanese letter for “Pottery” in different fonts, communicating that not one pottery works are the same.
Help cast off from the outdated image that traditional art craft bears.