Title Brand Product / Service Entrant Company Location Media Placement Location Award
A01 Best Use of Screens
SHANNONS SUPERCAR SHOWDOWN
SUNCORP GROUP
SHANNONS
STARCOM MEDIAVEST GROUP Melbourne AUSTRALIA STARCOM MEDIAVEST GROUP Melbourne AUSTRALIA
Short List
MY NETWORK VERSUS YOUR NETWORK
RELIANCE MOBILE
MOBILE SERVICE PROVIDER
MEC Mumbai INDIA MEC Mumbai INDIA
Bronze
A02 Best Use of Magazines/Newspapers
RIN CHAMKAT RAHA KEEP SHINING
HINDUSTAN UNILEVER
RIN DETERGENT
MINDSHARE Mumbai INDIA MINDSHARE Mumbai INDIA
Silver
IF MORNINGS HAD AN AROMA, IT WOULD BE COFFEE
HINDUSTAN UNILEVER
BRU GOLD
MINDSHARE Mumbai INDIA MINDSHARE Mumbai INDIA
Silver
A03 Best Use of Outdoor
NRMA BUS SHELTER
INSURANCE AUSTRALIA GROUP
NSW COMPREHENSIVE CAR INSURANCE
WHYBIN\TBWA GROUP Sydney AUSTRALIA MEDIACOM Sydney AUSTRALIA
Silver
SHARE A COKE
COCA-COLA SOUTH PACIFIC
COCA-COLA
NAKED COMMUNICATIONS Sydney AUSTRALIA IKON COMMUNICATIONS Sydney AUSTRALIA
Short List
A04 Best Use of Ambient Media: Small Scale
SORRY ABOUT THE TWIGS, FOLKS
DB BREWERIES
MONTEITH'S CRUSHED CIDER
COLENSO BBDO Auckland NEW ZEALAND SPARK PHD Auckland NEW ZEALAND
Silver
CHANTING LIGHTER
CANCER PATIENTS AID ASSOCIATION
ANTI-SMOKING INITIATIVE
OGILVY & MATHER Mumbai INDIA
Short List
BOTTLE LIGHT
PEPSICO INTERNATIONAL & MYSHELTER FOUNDATION
PEPSI
BBDO GUERRERO Makati City THE PHILIPPINES MINDSHARE PHILIPPINES Taguig THE PHILIPPINES

Gold Spike

LOVE PARKING CAMPAIGN
GOOD NEIGHBORS
PUBLIC SERVICE
INNOCEAN WORLDWIDE Seoul SOUTH KOREA
Silver
FLAVOR RADIO
BR KOREA
DUNKIN' DONUTS
CHEIL WORLDWIDE Seoul SOUTH KOREA
Bronze
DONATING 2-BARCODE WATER
CJ CHEILJEDANG
MINEWATER
CHEIL WORLDWIDE Seoul SOUTH KOREA

Gold Spike

A05 Best Use of Ambient Media: Large Scale
PROJECT EDSA
PACIFIC PAINT (BOYSEN) PHILIPPINES
KNOX-OUT PAINTS
TBWA\SANTIAGO MANGADA PUNO Makati City THE PHILIPPINES
Silver
A WORLD WITHOUT PETROL
NISSAN AUSTRALIA
NISSAN LEAF
WHYBIN\TBWA Melbourne AUSTRALIA CARAT South Melbourne AUSTRALIA
Bronze
THE GREAT CRUSADE
QANTAS
AIRLINE
WONDER Sydney AUSTRALIA
Short List
ENERGY PLAYGROUND
KRAFT PHILIPPINES
TIGER BISCUITS
ACE SAATCHI & SAATCHI Manila THE PHILIPPINES
Silver
A06 Best Use of Special Events And Stunt/Live Advertising
THE EVERYDAY SOLDIER MOVEMENT
P&G
GILLETTE FUSION
BBDO INDIA Mumbai INDIA MEDIACOM Mumbai INDIA
Short List
YOU SHAVE. I SHAVE.
P&G
GILLETTE FUSION
BBDO INDIA Mumbai INDIA MEDIACOM Mumbai INDIA
Bronze
HAIR FOR HOPE
CHULABHORN HOSPITAL
CANCER PATIENTS DEPARTMENT
THE LEO BURNETT GROUP THAILAND Bangkok THAILAND
Silver
THE GREAT CRUSADE
QANTAS
AIRLINE
WONDER Sydney AUSTRALIA
Silver
BYO CUP DAY
7-ELEVEN
SLURPEE
LEO BURNETT Melbourne AUSTRALIA OMD MELBOURNE AUSTRALIA
Bronze
SMOKING KID
THAI HEALTH PROMOTION FOUNDATION
HEALTH PROMOTION FOUNDATION
OGILVY & MATHER Bangkok THAILAND
Silver
SPONGE STREET
CLARKS
CLARKS
LOWE CHINA Shanghai CHINA MPG Shanghai CHINA
Bronze
WORLD'S FIRST EVER CROWD SOURCED TOMATO FARM
HINDUSTAN UNILEVER
KISSAN KETCHUPS
MINDSHARE Mumbai INDIA MINDSHARE Mumbai INDIA
Short List
A07 Best Use of Digital Media
SOLD IN A JIFFY
UNILEVER
JIF (CIF)
SPARK PHD Auckland NEW ZEALAND
Bronze
COCA-COLA'S HELLO
COCA-COLA JAPAN
VENDING MACHINE
OGILVY & MATHER JAPAN Tokyo JAPAN
Bronze
BIRDS & THE BEES 2.0
STARHUB
SAFESURF | INTERNET ADULT CONTENT CONTROL SERVICE
DDB GROUP SINGAPORE SINGAPORE
Silver
A08 Best Use of Other Digital Platforms (Incl. Mobile Devices)
RAPID RESCUE
SINGAPORE RED CROSS SOCIETY
RED CROSS
JWT SINGAPORE SINGAPORE
Short List
A09 Best Use of Social Media Marketing
TWEET-A-THON
PEPSICO INDIA
7UP
BBDO INDIA Gurgaon INDIA
Bronze
WHY THIS KOLAVERI DI
SONY MUSIC ENTERTAINMENT INDIA
WHY THIS KOLAVERI DI SONG FROM THE MOVIE 3
JACK IN THE BOX WORLDWIDE Mumbai INDIA
Silver
FLYING BOOK
AMWAY (THAILAND)
AMWAY ONE BY ONE
OGILVY & MATHER Bangkok THAILAND
Short List
SHARE A COKE
COCA-COLA SOUTH PACIFIC
COCA-COLA
NAKED COMMUNICATIONS Sydney AUSTRALIA
Short List
B01 Corporate Information
THE SHIP SONG PROJECT
SYDNEY OPERA HOUSE
SYDNEY OPERA HOUSE
THE MONKEYS Sydney AUSTRALIA
Bronze
MINUS ONE PROJECT
SAMSUNG
SAMSUNG PRINTERS
CHEIL WORLDWIDE Gurgaon INDIA
Bronze
B02 Consumer Products
AUGMENTED REALITY MUGS
PHILIPS
MALE GROOMING
OGILVY ACTION Taipei CHINESE TAIPEI
Short List
YOU SHAVE. I SHAVE.
P&G
GILLETTE FUSION
BBDO INDIA Mumbai INDIA MEDIACOM Mumbai INDIA
Silver
SHARE A COKE
COCA-COLA SOUTH PACIFIC
COCA-COLA
NAKED COMMUNICATIONS Sydney AUSTRALIA IKON COMMUNICATIONS Sydney AUSTRALIA

Gold Spike

FREEDOM PROJECT
CORLISON
OKAMOTO
TBWA\DIGITAL ARTS NETWORK Singapore SINGAPORE
Bronze
PROJECT EDSA
PACIFIC PAINT, BOYSEN
KNOX-OUT PAINTS
TBWA\SANTIAGO MANGADA PUNO Makati City THE PHILIPPINES
Short List
DONATING 2-BARCODE WATER
CJ CHEILJEDANG
MINEWATER
CHEIL WORLDWIDE Seoul SOUTH KOREA
Short List
TOMATO KETCHUP GROWS TOMATO FARMERS
HINDUSTAN UNILEVER
KISSAN KETCHUPS
MINDSHARE Mumbai INDIA MINDSHARE Mumbai INDIA

Gold Spike

B03 Consumer Services
BIRDS & THE BEES 2.0
STARHUB
SAFESURF | INTERNET ADULT CONTENT CONTROL SERVICE
DDB GROUP SINGAPORE SINGAPORE
Bronze
SUNNY SALE
EMART
EMART
CHEIL WORLDWIDE Seoul SOUTH KOREA
Bronze
HERE BALLOON
S-OIL
S-OIL
CHEIL WORLDWIDE Seoul SOUTH KOREA
Short List
B05 Public Service, Charity & Fund Raising
DONATION GLASSES
MARS NZ
PEDIGREE ADOPTION DRIVE
COLENSO BBDO Auckland NEW ZEALAND TOTAL MEDIA Auckland NEW ZEALAND
Silver
PEDIGREE ADOPTION DRIVE
MARS PETCARE
PEDIGREE DOG ADOPTION
WHYBIN\TBWA GROUP Sydney AUSTRALIA STARCOM MEDIAVEST GROUP Melbourne AUSTRALIA
Bronze
HAIR FOR HOPE
CHULABHORN HOSPITAL
CANCER PATIENTS DEPARTMENT
THE LEO BURNETT GROUP THAILAND Bangkok THAILAND
Bronze
LOVE PARKING CAMPAIGN
GOOD NEIGHBORS
PUBLIC SERVICE
INNOCEAN WORLDWIDE Seoul SOUTH KOREA
Bronze
FLYING BOOK
AMWAY (THAILAND)
AMWAY ONE BY ONE
OGILVY & MATHER Bangkok THAILAND
Short List
SMOKING KID
THAI HEALTH PROMOTION FOUNDATION
HEALTH PROMOTION FOUNDATION
OGILVY & MATHER Bangkok THAILAND

Gold Spike

C01 Integrated Media Campaign
BACK BY POPULAR DEMAND
McDONALD'S AUSTRALIA
McFEAST & SHAKER FRIES
OMD SYDNEY AUSTRALIA OMD SYDNEY AUSTRALIA
Bronze
THE EVERYDAY SOLDIER MOVEMENT
P&G
GILLETTE FUSION
BBDO INDIA Mumbai INDIA MEDIACOM Mumbai INDIA
Short List
AWAKEN THE BEEFLEX
MLA
BEEF
UNIVERSAL MCCANN Surry Hills AUSTRALIA
Bronze
THE SHIP SONG PROJECT
SYDNEY OPERA HOUSE
SYDNEY OPERA HOUSE
THE MONKEYS Sydney AUSTRALIA
Bronze
NRMA CAR CREATION
INSURANCE AUSTRALIA GROUP
NRMA COMPREHENSIVE CAR INSURANCE
WHYBIN\TBWA GROUP Sydney AUSTRALIA MEDIACOM Sydney AUSTRALIA

Gold Spike

WHERE WHAT YOU GROW IS WHAT YOU EAT
HINDUSTAN UNILEVER
KISSAN KETCHUPS
MINDSHARE Mumbai INDIA MINDSHARE Mumbai INDIA
Grand Prix