| Title | THE MOMENT |
| Brand | BUPA AUSTRALIA |
| Product / Service | BUPA |
| Category | A08. Editing |
| Entrant | REVOLVER Sydney, AUSTRALIA |
| Entrant Company: | REVOLVER Sydney, AUSTRALIA |
| Advertising Agency: | CLEMENGER BBDO MELBOURNE Melbourne, AUSTRALIA |
| Production Company: | REVOLVER Sydney, AUSTRALIA |
| Name | Position |
|---|---|
| Creative Chairman: James Mcgrath | Chief Creative Officer |
| Ant Keogh | Executive Creative Director |
| Senior Writers: Andre Hull | Creative Director |
| Andre Hull And Richard Williams | Copywriter |
| Lee Sunter And Anthony Phillips | Art Director |
| Sevda Cemo | Agency Producer |
| Group Account Director: Chris Howatson | Account Supervisor |
| Account Director: Kirsten Darbyshire | Advertiser's Supervisor |
| Pip Smart/Executive Producer: Michael Ritchie | Producer |
| Steve Rogers | Director |
| Alexandre De Franceschi | Editor |
| Flagstaff Studios/Melbourne | Sound Studio |
| Paul Lecouteur | Sound Design/Arrangement |
| Animal Logic/Sydney. Flame Artists/Compositors: Murray S/Yann D/Alex O/Jess B/Ben Y/Guido W. | Post Production |
| Composer: Jojo Petrina | Music |
| Margot Wilson | Production Designer |
| Animal Logic/Sydney | Special Effects Computer Graphics |
| Russell Boyd | Director Of Photography |
| Guillotine/Sydney | EditingCompany |
| Margot Wilson | Production Designer |
| Animal Logic/Sydney | Special Effects/Computer Graphics |
| Russell Boyd | Director Of Photography |
| Guillotine/Sydney | Editing Company |
| Prosthetics: Odd Studios/Music Production Company: Level 2 Music/Electric Dreams Melbourne | Other Credits |
This ad appears to follow six siblings after a long time apart. Emotional scenes play out as they see and embrace each other for the first time. At the end of the ad, it's revealed our protagonists are actually meeting themselves. The tagline reads: 'What would you do if you met a healthier version of yourself?' Each character has a back-story in order to present a range of health issues across the campaign.