MORE THAN A CAR

TitleMORE THAN A CAR
BrandCARSALES
Product / ServiceCARSALES.COM.AU
CategoryA05. Direction
EntrantREVOLVER Sydney, AUSTRALIA
Entrant Company:REVOLVER Sydney, AUSTRALIA
Production Company:REVOLVER Sydney, AUSTRALIA

Credits

Name Position
Chief Marketing Officer: Vladka Kazda Chief Creative Officer
James Reilley Creative Director
Writers: James Reilley/Doug Bray Copywriter
Beaver Agency Producer
Caroline Barry/Executive Producer: Michael Ritchie Producer
Justin Kurzel Director
Peter Sciberras Editor
Sound Facility: Front Of House Sound Studio
Engineer: Phil Kenihan Sound Design/Arrangement
The Refinery/Flame Artist: Eugene Richards Post Production
Marketing Manager: Fiona Driver Account Manager
Lucinda Thompson Production Designer
Danny Ruhlmann Director Of Photography
The Butchery EditingCompany
Marketing Manager: Fiona Driver Account Manager
Lucinda Thompson Production Designer
Danny Ruhlmann Director Of Photography
The Butchery Editing Company
Grade: Vincent Taylor Other Credits

Brief Explanation

Carsales new campaign ‘more than a car’ includes a series of commercials aimed at both car buyers and sellers. Brought to life by an award-winning director, the new campaign looks at our relationships with cars through slices of Australian life. Chief Marketing Officer for carsales.com.au, Vladka Kazda said, “We wanted to explore the fact that from the moment we buy them, our cars become more than just something we drive. They become an extension of our lives. We think our new campaign demonstrates that perfectly.