Title | INCIDENT |
Brand | BMW CHINA |
Product / Service | BMW X5M AND X6M |
Category | A02. Computer Graphics/Visual Effects |
Entrant | INTERONE CHINA Beijing, CHINA |
Entrant Company: | INTERONE CHINA Beijing, CHINA |
Advertising Agency: | INTERONE CHINA Beijing, CHINA |
Production Company: | CONTRA SERVICE PRODUCTIONS CHINA Beijing, CHINA |
2nd Production Company: | WEAREFLINK Hamburg, GERMANY |
Name | Position |
---|---|
Maik Lutze | Executive Creative Director |
Yanan Sun | Copywriter |
Andreas Sundgren/Arthur Li | Art Director |
Muriel Dornseif/Karsten Müller | Producer |
Niko Tziopanos | Director |
Moritz Gläsle | Editor |
Lasse Clausen/Alex Heyer/Sebastian Mayer/Philipp Von Preuschen/Jaclyn Stauber | Animation |
Supreme Music Hamburg | Music |
Michelle Luan | Account Manager |
Niko Tziopanos | Production Designer |
Lasse Clausen/Alex Heyer/Sebastian Mayer/Philipp Von Preuschen/Jaclyn Stauber | Special Effects Computer Graphics |
Roman Jakobi | Cinematographer |
Michelle Luan | Account Manager |
Niko Tziopanos | Production Designer |
Lasse Clausen/Alex Heyer/Sebastian Mayer/Philipp Von Preuschen/Jaclyn Stauber | Special Effects/Computer Graphics |
Roman Jakobi | Cinematographer |
In this action-style short film a military transport plane experiences a worst-case scenario in bad weather: One of the engines explodes mid-air and the fully loaded aircraft is about to go down in the middle of nowhere over China. When the navigator confirms that no viable airport is in reach and the captain deems the plane too heavy to stay in the air, the co-pilot makes a crucial decision. Together with two other crew members he uncovers the plane's cargo, which turns out to be 3 BMW X models. Without hesitation they open the hatch and drop out into the night together with the cars... Their rush towards the ground is stopped just in time when 3 large parachutes unfold above the cars. The crew scans the environment and finds an old abandoned stretch of tarmac in the distance. They unlink the cars and begin a race against time across open fields. They must get there fast as the plane cannot land in the dark. Ultimately they reach the track at the very last minute, setting themselves right in front of the plane at high speed, guiding it in a brightly lit formation.