Title | NIGHT CRUISE |
Brand | ASAHI KASEI FUDOUSAN RESIDENCE CORP. |
Product / Service | ATLAS |
Category | A05. Direction |
Entrant | LIFT CORPORATION Tokyo, JAPAN |
Entrant Company: | LIFT CORPORATION Tokyo, JAPAN |
Advertising Agency: | DENTSU Tokyo, JAPAN |
2nd Advertising Agency: | DENTSU CREATIVE FORCE Tokyo, JAPAN |
Production Company: | LIFT CORPORATION Tokyo, JAPAN |
Name | Position |
---|---|
Koji Hirayama/Takuya Isojima | Creative Director |
Takuya Isojima/Yukio Hashiguchi | Copywriter |
Kohei Matsumoto | Agency Producer |
Ken Takashima | Account Supervisor |
Daiji Yoshida | Producer |
Koichiro Tsujikawa | Director |
Yoshinori Makino | Editor |
Omnibus Japan Inc. | Post Production |
Omnibus Japan Inc. | Animation |
Naoki Noda | Cameraman |
Hitoshi Ohtake | Lighting |
C.park | Music |
Masato Sakurai/Yuki Koyama | Account Manager |
Yukio Hashiguchi | Planner |
Omnibus Japan Inc. | EditingCompany |
Masato Sakurai/Yuki Koyama | Account Manager |
Yoshihiro Takahata | ProductionManager |
Yukio Hashiguchi | Planner |
Yoshihiro Takahata | Production Manager |
Omnibus Japan Inc. | Editing Company |
This is TV commercial of apartment named “ATLAS”centrally located in Tokyo. The main character is a lady cruising the night of Tokyo in taxi. She was looking at a beautiful night view and a wondering scene. People dancing to masterpiece“SOMETHING STUPID”and bus and trains floating up in the night sky. She has expressed the unique appeal of the city life not using the apartment itself but looking at the fantastic night view of Tokyo symbolically.