| Title | HATSUNE MIKU |
| Brand | |
| Product / Service | GOOGLE CHROME |
| Category | A03. Art Direction |
| Entrant | HAKUHODO Tokyo, JAPAN |
| Entrant Company: | HAKUHODO Tokyo, JAPAN |
| Advertising Agency: | HAKUHODO Tokyo, JAPAN |
| Production Company: | AOI ADVERTISING PROMOTION Tokyo, JAPAN |
| Name | Position |
|---|---|
| Tamon Yakushiji | Producer |
| Hiroki Ono | Director |
| Taichi Okada | Editor |
| kz (livetune) | Sound Design/Arrangement |
| Masahiro Kawaguchi | ProductionManager |
| Masahiro Kawaguchi | Production Manager |
The TV commercial itself was made by casting actual creators who are behind Hatsune Miku, produced within the creative chain of the music software, received the permission from all online videos inspired by the virtual singer. The promotion of this creative chain led to the future possibilities of creativity on the Web, activating more people to participate in creativity on the Web.