Title | UTSUWA |
Brand | ATELIER SUGIURA |
Product / Service | ATELIER SUGIURA |
Category | A02. Posters |
Entrant | TUGBOAT Tokyo, JAPAN |
Entrant Company: | TUGBOAT Tokyo, JAPAN |
Design/Advertising Agency: | TUGBOAT Tokyo, JAPAN |
Name | Company | Position |
---|---|---|
Kengo Kato | Tugboat | Art Direction |
Jun Goto | Tugboat | Designer |
The objective was to raise awareness of the atelier at the time of their exhibition.
The poster is to promote the exhibition of a Japanese pottery artist, Sugiura Kobou, famous for pottery work from Tobe, Ehime.
We aim to communicate the artist’s traditional art form to capture the heart of modernized younger targets.
Resulted in overwhelming impact and responses.