Title | NO EXPERT |
Brand | PANASONIC |
Product / Service | LUMIX G2 CAMERA |
Category | A05. Direction |
Entrant | PRODIGY Sydney, AUSTRALIA |
Entrant Company: | PRODIGY Sydney, AUSTRALIA |
Advertising Agency: | THE CAMPAIGN PALACE Sydney, AUSTRALIA |
Production Company: | PRODIGY Sydney, AUSTRALIA |
Name | Position |
---|---|
Cameron Hoelter | Creative Director |
Nic Buckingham | Copywriter |
Hywell James | Art Director |
Katrina Maw | Agency Producer |
Melissa Gill | Account Supervisor |
Luke Copeland | Producer |
Tim Bullock | Director |
Adam Wills | Editor |
Nylon | Sound Studio |
Frame Set/Match | Post Production |
Ali Gordon | Account Manager |
Germain Mcmicking | Director Of Photography |
Panasonic has invited you in to see our photographer who is presenting a slideshow of his work. Various critiques and 'arty' looking people who are watching on in awe of his impressive photos. Members of the audience start asking detailed and technical questions about his photos to which he looks increasingly unable to answer/confused. The gallery/critic types look on in as much confusion as our photographer. The hook of the ad is "you don't have to be a professional photographer to take great photos".