Title | UNITY |
Brand | ROYAL THAI ARMY |
Product / Service | NATIONAL VIRTUES PROJECT |
Category | A16. Public Service, Charity & Fund Raising |
Entrant | MONDAY Bangkok, THAILAND |
Entrant Company: | MONDAY Bangkok, THAILAND |
Advertising Agency: | MONDAY Bangkok, THAILAND |
Production Company: | PHENOMENA Bangkok, THAILAND |
Credits | |
Creative Director | Passapol Limpisirisan/Wiboon Leepakpreeda |
Copywriter | Kirana Phiwklieng/Passapol Limpisirisan |
Agency Producer | Supattra Rattanakorn |
Account Manager | Prinn Yenbumroong |
Account Supervisor | Phanida Phromchanya/Suravut Itthirojanakul |
Director | Thanonchai Sornsririchai |
Editor | R Here |
Art Director | Supanimit Arreevong/Wiboon Leepakpreeda |
Post Production | Oriental Post |
This TVC was launched while Thailand was facing internal political conflict. The objective was to provoke and encourage unity among Thai people.